SMITH W KEITH

Track

Insider profile

Performance

Overall performance
2.5
Performance over holding periods
2.5
30 days 90 days 120 days
Average return -25% 8.2% 15.1%
Success rate 15% 68% 82%
Transactions
6 0% Buy
34 71% Buy
47 69% Buy
Ranking by holding-period performance
SMITH W KEITH's trades of Direct Digital Holdings Inc's stock


• Purchase • Sale • Planned purchase • Planned sale Net purchase Net sale Buy signal Sell signal Earnings
Abbreviations B: Buy, S: Sell, PP: Planned purchase, PlS: Planned sale, PrS: Proposed sale, O: Option / Other
Transaction date
Proposed sale
Price
12.14
Quantity 250,000
Value US$3,035,000
Notification date Transaction date Company B/S Transaction type Nb. shares
Price
Value 		Number of shares Price Value Details
2025-11-17 2025-11-14
S Sale
64,062 +0.5%
265.34
US$4,209,235 		64,062 +0.5% 265.34 US$4,209,235
2025-11-17 2025-11-13
S Sale
28,842 +35.7%
197.91
US$880,828 		28,842 +35.7% 197.91 US$880,828
2025-11-14 2025-11-13
PrS Proposed sale
81,048
461.82
US$3,789,276 		81,048 461.82 US$3,789,276
2025-07-28 2025-07-28
PlS Planned sale
8,050 -22.1%
0.54
US$4,347 		8,050 -22.1% 0.54 US$4,347
2025-07-28 2025-07-25
PlS Planned sale
8,900 -19.7%
0.53
US$4,717 		8,900 -19.7% 0.53 US$4,717
2025-07-28 2025-07-24
PlS Planned sale
15,800 -25.9%
0.53
US$8,374 		15,800 -25.9% 0.53 US$8,374
2025-07-23 2025-07-23
PlS Planned sale
11,934 -16.4%
0.51
US$6,086 		11,934 -16.4% 0.51 US$6,086
2025-07-23 2025-07-22
PlS Planned sale
15,321 -17.4%
0.51
US$7,814 		15,321 -17.4% 0.51 US$7,814
2025-07-23 2025-07-21
PlS Planned sale
16,987 -16.1%
0.52
US$8,833 		16,987 -16.1% 0.52 US$8,833
2025-07-18 2025-07-18
PlS Planned sale
19,488 -15.6%
0.51
US$9,939 		19,488 -15.6% 0.51 US$9,939
2025-07-18 2025-07-17
PlS Planned sale
19,950 -13.8%
0.52
US$10,374 		19,950 -13.8% 0.52 US$10,374
2025-07-18 2025-07-16
PlS Planned sale
11,694 -7.5%
0.53
US$6,198 		11,694 -7.5% 0.53 US$6,198
2025-07-16 2025-07-15
PlS Planned sale
8,100 -4.9%
0.54
US$4,374 		8,100 -4.9% 0.54 US$4,374
2025-07-16 2025-07-14
PlS Planned sale
20,476 -11.1%
0.55
US$11,262 		20,476 -11.1% 0.55 US$11,262
2025-07-14 2025-07-14
PrS Proposed sale
185,000
0.60
US$110,445 		185,000 0.60 US$110,445
2025-03-27 2025-03-27
PlS Planned sale
12,186 -100.0%
0.78
US$9,505 		12,186 -100.0% 0.78 US$9,505
2025-03-27 2025-03-26
PlS Planned sale
20,563 -62.8%
0.78
US$16,039 		20,563 -62.8% 0.78 US$16,039
2025-03-27 2025-03-25
PlS Planned sale
7,700 -19.0%
0.76
US$5,852 		7,700 -19.0% 0.76 US$5,852
2025-03-24 2025-03-24
PlS Planned sale
10,300 -20.3%
0.76
US$7,828 		10,300 -20.3% 0.76 US$7,828
2025-03-24 2025-03-21
PlS Planned sale
5,831 -10.3%
0.76
US$4,432 		5,831 -10.3% 0.76 US$4,432
2025-03-24 2025-03-20
PlS Planned sale
15,631 -21.6%
0.79
US$12,348 		15,631 -21.6% 0.79 US$12,348
2025-03-19 2025-03-19
PlS Planned sale
10,171 -12.3%
0.80
US$8,137 		10,171 -12.3% 0.80 US$8,137
2025-03-19 2025-03-18
PlS Planned sale
5,125 -5.9%
0.80
US$4,100 		5,125 -5.9% 0.80 US$4,100
2025-03-19 2025-03-17
PlS Planned sale
8,657 -9.0%
0.73
US$6,320 		8,657 -9.0% 0.73 US$6,320
2025-03-17 2025-03-14
PlS Planned sale
15,874 -14.2%
0.77
US$12,223 		15,874 -14.2% 0.77 US$12,223
2025-03-17 2025-03-13
PlS Planned sale
3,803 -3.3%
0.81
US$3,080 		3,803 -3.3% 0.81 US$3,080
2025-03-17 2025-03-12
PlS Planned sale
14,881 -11.4%
0.83
US$12,351 		14,881 -11.4% 0.83 US$12,351
2025-03-12 2025-03-12
PrS Proposed sale
173,185
0.96
US$166,258 		173,185 0.96 US$166,258
2024-11-19 2024-11-15
S Sale
313 -0.4%
1.80
US$563 		313 -0.4% 1.80 US$563
2024-11-15 2024-11-15
PrS Proposed sale
208,013
1.93
US$401,465 		208,013 1.93 US$401,465
2023-12-13 2023-12-12
S Sale
41,348 -24.0%
10.22
US$422,577 		41,348 -24.0% 10.22 US$422,577
2023-12-13 2023-12-11
S Sale
77,930 -31.2%
11.13
US$867,361 		77,930 -31.2% 11.13 US$867,361
2023-12-05 2023-12-05
PrS Proposed sale
250,000
12.14
US$3,035,000 		250,000 12.14 US$3,035,000
2022-08-30 2022-08-26
S Sale
60,000 -60.0%
3.13
US$187,800 		60,000 -60.0% 3.13 US$187,800