LifeVantage Corp (LFVN)

LifeVantage Corp experienced three insider trading transactions over the past ninety days, resulting in a net negative value of approximately $49,578. Chief Sales Officer Kristen Cunningham executed sales totaling $55,649, while Lewis Darwin purchased shares worth $6,071. These activities follow an August earnings report where the company missed analyst expectations by 26.7 percent.
Ticker: LFVN Exchange: NAS


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• Purchase • Sale • Planned purchase • Planned sale Net purchase Net sale Buy signal Sell signal Earnings
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Insider trades have triggered activity signals for LifeVantage Corp. Upgrade to see score, net flow, insiders and the full signal context.

Top insiders
Trades
Abbreviations B: Buy, S: Sell, PP: Planned purchase, PlS: Planned sale, PrS: Proposed sale, O: Option / Other
3.1
Lewis Darwin Non-Executive Director
Transaction date
Purchase
Price
112.54
Quantity 32,852 -23.4%
Value US$3,261,073
Cunningham Kristen Chief Sales Officer Officer
Transaction date
Sale
Price
31.23
Quantity 71,801 -27.9%
Value US$750,622
Cunningham Kristen Chief Sales Officer Officer
Transaction date
Sale
Price
28.03
Quantity 92,997 -11.3%
Value US$550,116
3.1
Lewis Darwin Non-Executive Director
Transaction date
Purchase
Price
8.60
Quantity 705 +0.5%
Value US$6,059
4.0
BEINDORFF MICHAEL A Non-Executive Director
Transaction date
Sale
Price
8.55
Quantity 10,000 -19.4%
Value US$85,459
4.0
BEINDORFF MICHAEL A Non-Executive Director
Transaction date
Sale
Price
8.55
Quantity 10,000 -19.4%
Value US$85,459
4.0
BEINDORFF MICHAEL A Director Non-Executive Director
Transaction date
Proposed sale
Price
8.73
Quantity 10,000
Value US$87,300
3.1
Lewis Darwin Non-Executive Director
Transaction date
Purchase
Price
5.23
Quantity 1,055 +0.8%
Value US$5,518
3.6
Dayton Judd Non-Executive Director
Transaction date
Purchase
Price
4.53
Quantity 10,500 +15.0%
Value US$47,565
3.6
Dayton Judd Non-Executive Director
Transaction date
Purchase
Price
4.63
Quantity 18,097 +35.0%
Value US$83,789
3.6
Dayton Judd Non-Executive Director
Transaction date
Purchase
Price
4.58
Quantity 4,600 +9.8%
Value US$21,068
3.1
Lewis Darwin Non-Executive Director
Transaction date
Purchase
Price
5.22
Quantity 3,955 +3.0%
Value US$20,651
3.1
Lewis Darwin Non-Executive Director
Transaction date
Planned purchase
Price
6.54
Quantity 805 +0.6%
Value US$5,265
4.0
BEINDORFF MICHAEL A Non-Executive Director
Transaction date
Sale
Price
6.42
Quantity 12,607 -22.3%
Value US$80,934
4.0
BEINDORFF MICHAEL A Non-Executive Director
Transaction date
Sale
Price
6.92
Quantity 35,000 -38.3%
Value US$242,252
4.0
BEINDORFF MICHAEL A Non-Executive Director
Transaction date
Sale
Price
7.33
Quantity 1,000 -2.7%
Value US$7,330
4.0
BEINDORFF MICHAEL A Director Non-Executive Director
Transaction date
Proposed sale
Price
6.75
Quantity 54,107
Value US$365,222
3.1
Lewis Darwin Non-Executive Director
Transaction date
Planned purchase
Price
10.85
Quantity 450 +0.4%
Value US$4,882
4.0
BEINDORFF MICHAEL A Non-Executive Director
Transaction date
Sale
Price
11.35
Quantity 200 -61.3%
Value US$2,270
4.0
BEINDORFF MICHAEL A Non-Executive Director
Transaction date
Sale
Price
11.44
Quantity 4,125 -15.3%
Value US$47,190
3.2
Aure Carl Chief Financial Officer Officer
Transaction date
Sale
Price
13.39
Quantity 2,746 -2.0%
Value US$36,769
3.1
Lewis Darwin Non-Executive Director
Transaction date
Planned purchase
Price
12.78
Quantity 9 +0.0%
Value US$115
3.1
Lewis Darwin Non-Executive Director
Transaction date
Planned purchase
Price
12.86
Quantity 370 +0.3%
Value US$4,758
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
12.25
Quantity 59 +0.9%
Value US$723
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
12.25
Quantity 298 +0.9%
Value US$3,650
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
12.25
Quantity 298 +0.9%
Value US$3,650
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
12.25
Quantity 298 +0.9%
Value US$3,650
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
12.25
Quantity 298 +0.9%
Value US$3,650
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
12.25
Quantity 298 +0.9%
Value US$3,650
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
12.25
Quantity 601 +0.7%
Value US$7,362
3.3
Greer Raymond B Non-Executive Director
Transaction date
Sale
Price
20.15
Quantity 8,000 -7.5%
Value US$161,222
3.3
Latham Cynthia Non-Executive Director
Transaction date
Sale
Price
20.02
Quantity 4,450 -8.0%
Value US$89,089
4.0
BEINDORFF MICHAEL A Non-Executive Director
Transaction date
Sale
Price
19.54
Quantity 5,850 -11.7%
Value US$114,309
3.3
Latham Cynthia Director Non-Executive Director
Transaction date
Proposed sale
Price
19.96
Quantity 5,000
Value US$99,800
3.3
Greer Raymond B Director Non-Executive Director
Transaction date
Proposed sale
Price
20.03
Quantity 8,000
Value US$160,243
4.0
BEINDORFF MICHAEL A Director Non-Executive Director
Transaction date
Proposed sale
Price
19.31
Quantity 6,000
Value US$115,860
3.1
Lewis Darwin Non-Executive Director
Transaction date
Planned purchase
Price
16.00
Quantity 227 +0.2%
Value US$3,632
3.1
Lewis Darwin Non-Executive Director
Transaction date
Planned purchase
Price
10.23
Quantity 6 +0.0%
Value US$61
3.1
Lewis Darwin Non-Executive Director
Transaction date
Planned purchase
Price
10.31
Quantity 345 +0.3%
Value US$3,557
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
7.41
Quantity 64 +1.0%
Value US$474
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
7.41
Quantity 312 +1.0%
Value US$2,310
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
7.41
Quantity 312 +1.0%
Value US$2,310
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
7.41
Quantity 312 +1.0%
Value US$2,310
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
7.41
Quantity 600 +0.8%
Value US$4,443
3.1
Lewis Darwin Non-Executive Director
Transaction date
Planned purchase
Price
7.36
Quantity 14 +0.0%
Value US$103
3.1
Lewis Darwin Non-Executive Director
Transaction date
Planned purchase
Price
7.38
Quantity 475 +0.4%
Value US$3,507
3.1
Lewis Darwin Non-Executive Director
Transaction date
Planned purchase
Price
6.94
Quantity 9 +0.0%
Value US$62
3.1
Lewis Darwin Non-Executive Director
Transaction date
Planned purchase
Price
7.00
Quantity 440 +0.4%
Value US$3,080
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
5.71
Quantity 37 +0.6%
Value US$211
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
5.66
Quantity 162 +0.2%
Value US$917
3.1
Lewis Darwin Non-Executive Director
Transaction date
Planned purchase
Price
6.88
Quantity 5 +0.0%
Value US$34
3.1
Lewis Darwin Non-Executive Director
Transaction date
Planned purchase
Price
6.78
Quantity 455 +0.4%
Value US$3,083
4.0
BEINDORFF MICHAEL A Non-Executive Director
Transaction date
Sale
Price
6.00
Quantity 5,500 -9.1%
Value US$33,000
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
4.75
Quantity 520 +2080.0%
Value US$2,469
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
4.75
Quantity 2,262 +8.9%
Value US$10,738
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
4.75
Quantity 2,262 +8.9%
Value US$10,738
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
4.75
Quantity 2,262 +8.9%
Value US$10,738
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
4.75
Quantity 2,262 +8.9%
Value US$10,738
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
4.75
Quantity 2,262 +8.9%
Value US$10,738
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
4.75
Quantity 4,970 +7.5%
Value US$23,594
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
4.65
Quantity 2,024 +3.2%
Value US$9,411
3.1
Lewis Darwin Non-Executive Director
Transaction date
Planned purchase
Price
6.94
Quantity 4,124 +4.8%
Value US$28,632
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
7.63
Quantity 25 +inf%
Value US$191
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
7.63
Quantity 110 +0.4%
Value US$840
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
7.63
Quantity 110 +0.4%
Value US$840
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
7.63
Quantity 110 +0.4%
Value US$840
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
7.63
Quantity 110 +0.4%
Value US$840
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
7.63
Quantity 110 +0.4%
Value US$840
4.1
Mauro Garry Paul Non-Executive Director
Transaction date
Purchase
Price
7.63
Quantity 425 +0.7%
Value US$3,244
Transaction date
Purchase
Price
4.95
Quantity 5,490 +0.7%
Value US$27,186
Transaction date
Purchase
Price
4.82
Quantity 7,226 +1.0%
Value US$34,837
Transaction date
Purchase
Price
4.76
Quantity 3,788 +0.5%
Value US$18,049
4.0
BEINDORFF MICHAEL A Non-Executive Director
Transaction date
Purchase
Price
4.21
Quantity 2,000 +1.9%
Value US$8,420
4.0
BEINDORFF MICHAEL A Non-Executive Director
Transaction date
Purchase
Price
4.40
Quantity 3,000 +199.9%
Value US$13,200
Notification date Transaction date B/S Transaction type Insider and/or position Nb. shares
Price
Value
Number of shares Price Value Details
2026-09-17 2026-09-15 B Purchase Non-Executive Director
32,852 -23.4%
112.54
US$3,261,073
32,852 -23.4% 112.54 US$3,261,073
2026-09-14 2026-09-14 S Sale

Chief Sales Officer

Officer
71,801 -27.9%
31.23
US$750,622
71,801 -27.9% 31.23 US$750,622
2026-09-14 2026-09-11 S Sale

Chief Sales Officer

Officer
92,997 -11.3%
28.03
US$550,116
92,997 -11.3% 28.03 US$550,116
2026-06-17 2026-06-15 B Purchase Non-Executive Director
705 +0.5%
8.60
US$6,059
705 +0.5% 8.60 US$6,059
2026-06-05 2026-06-03 S Sale Non-Executive Director
10,000 -19.4%
8.55
US$85,459
10,000 -19.4% 8.55 US$85,459
2026-06-05 2026-06-03 S Sale Non-Executive Director
10,000 -19.4%
8.55
US$85,459
10,000 -19.4% 8.55 US$85,459
2026-06-03 2026-06-03 PrS Proposed sale

Director

Non-Executive Director
10,000
8.73
US$87,300
10,000 8.73 US$87,300
2026-03-18 2026-03-16 B Purchase Non-Executive Director
1,055 +0.8%
5.23
US$5,518
1,055 +0.8% 5.23 US$5,518
2026-03-02 2026-03-02 B Purchase Non-Executive Director
10,500 +15.0%
4.53
US$47,565
10,500 +15.0% 4.53 US$47,565
2026-03-02 2026-02-27 B Purchase Non-Executive Director
18,097 +35.0%
4.63
US$83,789
18,097 +35.0% 4.63 US$83,789
2026-03-02 2026-02-26 B Purchase Non-Executive Director
4,600 +9.8%
4.58
US$21,068
4,600 +9.8% 4.58 US$21,068
2026-02-11 2026-02-09 B Purchase Non-Executive Director
3,955 +3.0%
5.22
US$20,651
3,955 +3.0% 5.22 US$20,651
2025-12-17 2025-12-15 PP Planned purchase Non-Executive Director
805 +0.6%
6.54
US$5,265
805 +0.6% 6.54 US$5,265
2025-11-21 2025-11-19 S Sale Non-Executive Director
12,607 -22.3%
6.42
US$80,934
12,607 -22.3% 6.42 US$80,934
2025-11-10 2025-11-07 S Sale Non-Executive Director
35,000 -38.3%
6.92
US$242,252
35,000 -38.3% 6.92 US$242,252
2025-11-10 2025-11-07 S Sale Non-Executive Director
1,000 -2.7%
7.33
US$7,330
1,000 -2.7% 7.33 US$7,330
2025-11-07 2025-11-07 PrS Proposed sale

Director

Non-Executive Director
54,107
6.75
US$365,222
54,107 6.75 US$365,222
2025-09-18 2025-09-16 PP Planned purchase Non-Executive Director
450 +0.4%
10.85
US$4,882
450 +0.4% 10.85 US$4,882
2025-09-11 2025-09-09 S Sale Non-Executive Director
200 -61.3%
11.35
US$2,270
200 -61.3% 11.35 US$2,270
2025-09-11 2025-09-09 S Sale Non-Executive Director
4,125 -15.3%
11.44
US$47,190
4,125 -15.3% 11.44 US$47,190
2025-07-03 2025-07-01 S Sale

Chief Financial Officer

Officer
2,746 -2.0%
13.39
US$36,769
2,746 -2.0% 13.39 US$36,769
2025-06-17 2025-06-13 PP Planned purchase Non-Executive Director
9 +0.0%
12.78
US$115
9 +0.0% 12.78 US$115
2025-06-17 2025-06-13 PP Planned purchase Non-Executive Director
370 +0.3%
12.86
US$4,758
370 +0.3% 12.86 US$4,758
2025-05-13 2025-05-09 B Purchase Non-Executive Director
59 +0.9%
12.25
US$723
59 +0.9% 12.25 US$723
2025-05-13 2025-05-09 B Purchase Non-Executive Director
298 +0.9%
12.25
US$3,650
298 +0.9% 12.25 US$3,650
2025-05-13 2025-05-09 B Purchase Non-Executive Director
298 +0.9%
12.25
US$3,650
298 +0.9% 12.25 US$3,650
2025-05-13 2025-05-09 B Purchase Non-Executive Director
298 +0.9%
12.25
US$3,650
298 +0.9% 12.25 US$3,650
2025-05-13 2025-05-09 B Purchase Non-Executive Director
298 +0.9%
12.25
US$3,650
298 +0.9% 12.25 US$3,650
2025-05-13 2025-05-09 B Purchase Non-Executive Director
298 +0.9%
12.25
US$3,650
298 +0.9% 12.25 US$3,650
2025-05-13 2025-05-09 B Purchase Non-Executive Director
601 +0.7%
12.25
US$7,362
601 +0.7% 12.25 US$7,362
2025-02-12 2025-02-10 S Sale Non-Executive Director
8,000 -7.5%
20.15
US$161,222
8,000 -7.5% 20.15 US$161,222
2025-02-12 2025-02-10 S Sale Non-Executive Director
4,450 -8.0%
20.02
US$89,089
4,450 -8.0% 20.02 US$89,089
2025-02-12 2025-02-10 S Sale Non-Executive Director
5,850 -11.7%
19.54
US$114,309
5,850 -11.7% 19.54 US$114,309
2025-02-10 2025-02-10 PrS Proposed sale

Director

Non-Executive Director
5,000
19.96
US$99,800
5,000 19.96 US$99,800
2025-02-10 2025-02-10 PrS Proposed sale

Director

Non-Executive Director
8,000
20.03
US$160,243
8,000 20.03 US$160,243
2025-02-10 2025-02-10 PrS Proposed sale

Director

Non-Executive Director
6,000
19.31
US$115,860
6,000 19.31 US$115,860
2024-12-17 2024-12-16 PP Planned purchase Non-Executive Director
227 +0.2%
16.00
US$3,632
227 +0.2% 16.00 US$3,632
2024-09-17 2024-09-17 PP Planned purchase Non-Executive Director
6 +0.0%
10.23
US$61
6 +0.0% 10.23 US$61
2024-09-17 2024-09-17 PP Planned purchase Non-Executive Director
345 +0.3%
10.31
US$3,557
345 +0.3% 10.31 US$3,557
2024-09-05 2024-09-03 B Purchase Non-Executive Director
64 +1.0%
7.41
US$474
64 +1.0% 7.41 US$474
2024-09-05 2024-09-03 B Purchase Non-Executive Director
312 +1.0%
7.41
US$2,310
312 +1.0% 7.41 US$2,310
2024-09-05 2024-09-03 B Purchase Non-Executive Director
312 +1.0%
7.41
US$2,310
312 +1.0% 7.41 US$2,310
2024-09-05 2024-09-03 B Purchase Non-Executive Director
312 +1.0%
7.41
US$2,310
312 +1.0% 7.41 US$2,310
2024-09-05 2024-09-03 B Purchase Non-Executive Director
600 +0.8%
7.41
US$4,443
600 +0.8% 7.41 US$4,443
2024-06-18 2024-06-14 PP Planned purchase Non-Executive Director
14 +0.0%
7.36
US$103
14 +0.0% 7.36 US$103
2024-06-18 2024-06-14 PP Planned purchase Non-Executive Director
475 +0.4%
7.38
US$3,507
475 +0.4% 7.38 US$3,507
2024-03-18 2024-03-15 PP Planned purchase Non-Executive Director
9 +0.0%
6.94
US$62
9 +0.0% 6.94 US$62
2024-03-18 2024-03-15 PP Planned purchase Non-Executive Director
440 +0.4%
7.00
US$3,080
440 +0.4% 7.00 US$3,080
2024-02-06 2024-02-02 B Purchase Non-Executive Director
37 +0.6%
5.71
US$211
37 +0.6% 5.71 US$211
2024-02-06 2024-02-02 B Purchase Non-Executive Director
162 +0.2%
5.66
US$917
162 +0.2% 5.66 US$917
2023-12-19 2023-12-15 PP Planned purchase Non-Executive Director
5 +0.0%
6.88
US$34
5 +0.0% 6.88 US$34
2023-12-19 2023-12-15 PP Planned purchase Non-Executive Director
455 +0.4%
6.78
US$3,083
455 +0.4% 6.78 US$3,083
2023-11-22 2023-11-20 S Sale Non-Executive Director
5,500 -9.1%
6.00
US$33,000
5,500 -9.1% 6.00 US$33,000
2023-11-17 2023-11-16 B Purchase Non-Executive Director
520 +2080.0%
4.75
US$2,469
520 +2080.0% 4.75 US$2,469
2023-11-17 2023-11-16 B Purchase Non-Executive Director
2,262 +8.9%
4.75
US$10,738
2,262 +8.9% 4.75 US$10,738
2023-11-17 2023-11-16 B Purchase Non-Executive Director
2,262 +8.9%
4.75
US$10,738
2,262 +8.9% 4.75 US$10,738
2023-11-17 2023-11-16 B Purchase Non-Executive Director
2,262 +8.9%
4.75
US$10,738
2,262 +8.9% 4.75 US$10,738
2023-11-17 2023-11-16 B Purchase Non-Executive Director
2,262 +8.9%
4.75
US$10,738
2,262 +8.9% 4.75 US$10,738
2023-11-17 2023-11-16 B Purchase Non-Executive Director
2,262 +8.9%
4.75
US$10,738
2,262 +8.9% 4.75 US$10,738
2023-11-17 2023-11-16 B Purchase Non-Executive Director
4,970 +7.5%
4.75
US$23,594
4,970 +7.5% 4.75 US$23,594
2023-11-17 2023-11-15 B Purchase Non-Executive Director
2,024 +3.2%
4.65
US$9,411
2,024 +3.2% 4.65 US$9,411
2023-09-26 2023-09-22 PP Planned purchase Non-Executive Director
4,124 +4.8%
6.94
US$28,632
4,124 +4.8% 6.94 US$28,632
2023-09-07 2023-09-05 B Purchase Non-Executive Director
25 +inf%
7.63
US$191
25 +inf% 7.63 US$191
2023-09-07 2023-09-05 B Purchase Non-Executive Director
110 +0.4%
7.63
US$840
110 +0.4% 7.63 US$840
2023-09-07 2023-09-05 B Purchase Non-Executive Director
110 +0.4%
7.63
US$840
110 +0.4% 7.63 US$840
2023-09-07 2023-09-05 B Purchase Non-Executive Director
110 +0.4%
7.63
US$840
110 +0.4% 7.63 US$840
2023-09-07 2023-09-05 B Purchase Non-Executive Director
110 +0.4%
7.63
US$840
110 +0.4% 7.63 US$840
2023-09-07 2023-09-05 B Purchase Non-Executive Director
110 +0.4%
7.63
US$840
110 +0.4% 7.63 US$840
2023-09-07 2023-09-05 B Purchase Non-Executive Director
425 +0.7%
7.63
US$3,244
425 +0.7% 7.63 US$3,244
2023-08-25 2023-08-25 B Purchase
5,490 +0.7%
4.95
US$27,186
5,490 +0.7% 4.95 US$27,186
2023-08-25 2023-08-24 B Purchase
7,226 +1.0%
4.82
US$34,837
7,226 +1.0% 4.82 US$34,837
2023-08-25 2023-08-23 B Purchase
3,788 +0.5%
4.76
US$18,049
3,788 +0.5% 4.76 US$18,049
2023-08-15 2023-08-11 B Purchase
20,000 +66.7%
5.07
US$101,332
20,000 +66.7% 5.07 US$101,332
2023-05-26 2023-05-25 B Purchase Non-Executive Director
2,000 +1.9%
4.21
US$8,420
2,000 +1.9% 4.21 US$8,420
2023-05-26 2023-05-24 B Purchase Non-Executive Director
3,000 +199.9%
4.40
US$13,200
3,000 +199.9% 4.40 US$13,200