Germany Textiles & Apparel

Adidas AG (ADS)

Track

Track

Adidas AG witnessed two significant insider trading transactions recently, both involving net purchases by executive leadership. These acquisitions occurred following a negative earnings report. Despite a 15.6% decline in stock value over the past ninety days, management demonstrated confidence through these capital deployments, totaling over one million euros in volume.
Ticker: ADS Exchange: GER
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• Purchase • Sale • Planned purchase • Planned sale Net purchase Net sale Buy signal Sell signal Earnings
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Insider trades have triggered activity signals for Adidas AG. Upgrade to see score, net flow, insiders and the full signal context.

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Top insiders
Trades
Abbreviations B: Buy, S: Sell, PP: Planned purchase, PlS: Planned sale, PrS: Proposed sale, O: Option / Other
3.6
Gulden, Bjørn Management Board Member
Transaction date
Purchase
Price
309.14
Quantity 42,577
Value €3,812,013
3.6
Gulden, Bjørn Management Board Member
Transaction date
Purchase
Price
256.49
Quantity 65,782
Value €2,752,112
NNS Holding (Cyprus) Limited
Through NNS Holding (Cyprus) Limited, a person closely affiliated to an insider
Transaction date
Purchase
Price
93.89
Quantity 10,883
Value €3,226,569
2.9
Ohlmeyer, Harm Management Board Member
Transaction date
Purchase
Price
132.85
Quantity 2,500
Value €332,125
3.6
Gulden, Bjørn Management Board Member
Transaction date
Purchase
Price
140.57
Quantity 3,562
Value €500,712
2.9
Ohlmeyer, Harm Management Board Member
Transaction date
Purchase
Price
165.45
Quantity 2,000
Value €330,900
2.9
Ohlmeyer, Harm Management Board Member
Transaction date
Sale
Price
224.40
Quantity 3,036
Value €681,277
2.9
Ohlmeyer, Harm Management Board Member
Transaction date
Sale
Price
192.10
Quantity 78
Value €14,984
Lottsfeldt Grevy, Kerstin
Through Lottsfeldt Grevy, Kerstin, a person closely affiliated to an insider
Transaction date
Purchase
Price
173.18
Quantity 173
Value €29,960
3.6
Müller, Udo Supervisory Board Member
Transaction date
Sale
Price
288.90
Quantity 12
Value €3,467
1.1
Weigl, Günter Supervisory Board Member
Transaction date
Sale
Price
274.80
Quantity 200
Value €54,960
3.6
Müller, Udo Supervisory Board Member
Transaction date
Sale
Price
264.20
Quantity 25
Value €6,605
Notification date Transaction date B/S Transaction type Insider and/or position Nb. shares
Price
Value 		Number of shares Price Value Details
2026-09-10 2026-09-10 B Purchase
3.6
Gulden, Bjørn
Management Board Member
42,577
309.14
€3,812,013 		42,577 309.14 €3,812,013
2026-07-31 2026-07-31 B Purchase
3.6
Gulden, Bjørn
Management Board Member
65,782
256.49
€2,752,112 		65,782 256.49 €2,752,112
2026-03-30 2026-03-26 B Purchase Through NNS Holding (Cyprus) Limited, a person closely affiliated to an insider
10,883
93.89
€3,226,569 		10,883 93.89 €3,226,569
2026-03-25 2026-03-24 B Purchase
2.9
Ohlmeyer, Harm
Management Board Member
2,500
132.85
€332,125 		2,500 132.85 €332,125
2026-03-05 2026-03-05 B Purchase
3.6
Gulden, Bjørn
Management Board Member
3,562
140.57
€500,712 		3,562 140.57 €500,712
2025-08-08 2025-08-07 B Purchase
2.9
Ohlmeyer, Harm
Management Board Member
2,000
165.45
€330,900 		2,000 165.45 €330,900
2024-05-06 2024-05-02 S Sale
2.9
Ohlmeyer, Harm
Management Board Member
3,036
224.40
€681,277 		3,036 224.40 €681,277
2023-12-01 2023-11-29 S Sale
2.9
Ohlmeyer, Harm
Management Board Member
78
192.10
€14,984 		78 192.10 €14,984
2022-05-27 2022-05-24 B Purchase Through Lottsfeldt Grevy, Kerstin, a person closely affiliated to an insider
173
173.18
€29,960 		173 173.18 €29,960
2019-09-04 2019-07-31 S Sale
3.6
Müller, Udo
Supervisory Board Member
12
288.90
€3,467 		12 288.90 €3,467
2019-07-04 2019-07-03 S Sale
1.1
Weigl, Günter
Supervisory Board Member
200
274.80
€54,960 		200 274.80 €54,960
2019-09-04 2019-06-13 S Sale
3.6
Müller, Udo
Supervisory Board Member
25
264.20
€6,605 		25 264.20 €6,605
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