United States

Ulta Beauty Inc (ULTA)

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Over the past 90 days, Ulta Beauty Inc. recorded two insider transactions, both involving sales by Director George R. Mrkonic Jr. These transactions resulted in a net negative value of approximately $182,247. The stock price has remained relatively stable, declining 0.2% over the same period, following a positive earnings report in early June.
Ticker: ULTA Exchange: NSM
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• Purchase • Sale • Planned purchase • Planned sale Net purchase Net sale Buy signal Sell signal Earnings
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Insider trades have triggered activity signals for Ulta Beauty Inc. Upgrade to see score, net flow, insiders and the full signal context.

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Top insiders
Trades
Sale 15 Jun 2026
Value US$2,916,114.41 | Price 262.04 | Shares 46,325 (-39.7%)
Proposed sale 15 Jun 2026
Value US$4,226,782.27 | Price 177.54 | Shares 66,059
Abbreviations B: Buy, S: Sell, PP: Planned purchase, PlS: Planned sale, PrS: Proposed sale, O: Option / Other
Notification date Transaction date B/S Transaction type Insider and/or position Nb. shares
Price
Value 		Number of shares Price Value Details
2026-06-16 2026-06-15 S Sale
2.6
MRKONIC GEORGE R JR
Non-Executive Director
46,325 -39.7%
262.04
US$2,916,114 		46,325 -39.7% 262.04 US$2,916,114
2026-06-15 2026-06-15 PrS Proposed sale
2.6
MRKONIC GEORGE R JR

Director

Non-Executive Director
66,059
177.54
US$4,226,782 		66,059 177.54 US$4,226,782
2026-04-07 2026-04-07 S Sale
2.6
MRKONIC GEORGE R JR
Non-Executive Director
466 +0.0%
430.42
US$3,781,283 		466 +0.0% 430.42 US$3,781,283
2026-04-06 2026-04-06 PrS Proposed sale
2.6
MRKONIC GEORGE R JR

Director

Non-Executive Director
452
542.65
US$245,278 		452 542.65 US$245,278
2025-09-22 2025-09-19 PrS Proposed sale
Oyibo Paula M

Former Affiliate
690
534.81
US$369,019 		690 534.81 US$369,019
2025-09-11 2025-09-11 PrS Proposed sale
Oyibo Paula M

Former Affiliate
1,525
519.34
US$791,994 		1,525 519.34 US$791,994
2025-09-08 2025-09-04 S Sale
3.9
Smith Mike C.
Non-Executive Director
500 -18.1%
528.43
US$264,215 		500 -18.1% 528.43 US$264,215
2025-09-04 2025-09-04 PrS Proposed sale
3.9
Smith Mike C.

Director

Non-Executive Director
500
528.43
US$264,215 		500 528.43 US$264,215
2025-06-03 2025-06-03 PrS Proposed sale
2.7
Caro Jodi J

Former Affiliate
9,343
471.39
US$4,404,172 		9,343 471.39 US$4,404,172
2025-04-02 2025-04-01 S Sale
2.7
Caro Jodi J

GC, Chief Risk & Compl. Ofc.

Officer
902 -10.6%
369.16
US$332,984 		902 -10.6% 369.16 US$332,984
2025-04-01 2025-04-01 PrS Proposed sale
2.7
Caro Jodi J

Officer

Officer
902
369.16
US$332,984 		902 369.16 US$332,984
2025-03-24 2025-03-20 B Purchase
3.7
Steelman Kecia

President and CEO

Officer
1,440 +9.3%
346.89
US$499,528 		1,440 +9.3% 346.89 US$499,528
2024-07-03 2024-07-02 S Sale
3.5
Halligan Catherine Ann
Non-Executive Director
100 -4.7%
390.08
US$39,008 		100 -4.7% 390.08 US$39,008
2024-07-02 2024-07-02 PrS Proposed sale
3.5
Halligan Catherine Ann

Director

Non-Executive Director
100
390.08
US$39,008 		100 390.08 US$39,008
2024-06-27 2024-06-25 S Sale
2.7
Caro Jodi J

GC, Chief Risk & Compl. Ofc.

Officer
650 -8.7%
388.68
US$252,639 		650 -8.7% 388.68 US$252,639
2024-06-25 2024-06-25 PrS Proposed sale
2.7
Caro Jodi J

Officer

Officer
650
388.68
US$252,639 		650 388.68 US$252,639
2024-06-11 2024-06-11 PrS Proposed sale
2.4
Settersten Scott M

Former Affiliate
13,856
381.40
US$5,284,624 		13,856 381.40 US$5,284,624
2024-06-05 2024-06-04 S Sale
2.6
MRKONIC GEORGE R JR
Non-Executive Director
397 -16.6%
389.34
US$154,568 		397 -16.6% 389.34 US$154,568
2024-06-04 2024-06-04 PrS Proposed sale
2.6
MRKONIC GEORGE R JR

Director

Non-Executive Director
397
389.34
US$154,567 		397 389.34 US$154,567
2024-03-21 2024-03-19 S Sale
3.7
Ryan Anita Jane

Chief Human Resources Officer

Officer
552 -16.9%
526.15
US$290,435 		552 -16.9% 526.15 US$290,435
2024-03-21 2024-03-19 S Sale
3.7
Ryan Anita Jane

Chief Human Resources Officer

Officer
2,550 -43.9%
525.06
US$1,338,903 		2,550 -43.9% 525.06 US$1,338,903
2024-03-21 2024-03-19 S Sale
3.5
Halligan Catherine Ann
Non-Executive Director
500 -23.1%
526.26
US$263,131 		500 -23.1% 526.26 US$263,131
2024-03-21 2024-03-19 S Sale
3.7
Steelman Kecia

President and COO

Officer
158 -1.5%
529.11
US$83,599 		158 -1.5% 529.11 US$83,599
2024-03-21 2024-03-19 S Sale
3.7
Steelman Kecia

President and COO

Officer
3,424 -24.3%
528.61
US$1,809,961 		3,424 -24.3% 528.61 US$1,809,961
2024-03-21 2024-03-19 S Sale
3.7
Steelman Kecia

President and COO

Officer
1,613 -10.3%
527.37
US$850,648 		1,613 -10.3% 527.37 US$850,648
2024-03-21 2024-03-19 S Sale
3.7
Steelman Kecia

President and COO

Officer
8,359 -34.8%
526.24
US$4,398,840 		8,359 -34.8% 526.24 US$4,398,840
2024-03-21 2024-03-19 S Sale
3.7
Steelman Kecia

President and COO

Officer
7,396 -17.8%
525.26
US$3,884,823 		7,396 -17.8% 525.26 US$3,884,823
2024-03-19 2024-03-19 PrS Proposed sale
3.7
Steelman Kecia

Officer

Officer
20,950
526.39
US$11,027,821 		20,950 526.39 US$11,027,821
2024-03-19 2024-03-19 PrS Proposed sale
3.5
Halligan Catherine Ann

Director

Non-Executive Director
500
526.26
US$263,131 		500 526.26 US$263,131
2024-03-19 2024-03-19 PrS Proposed sale
3.7
Ryan Anita Jane

Officer

Officer
3,102
525.25
US$1,629,330 		3,102 525.25 US$1,629,330
2023-12-14 2023-12-13 S Sale
2.8
Nagler Lorna
Non-Executive Director
500 -7.1%
488.18
US$244,090 		500 -7.1% 488.18 US$244,090
2023-12-13 2023-12-13 PrS Proposed sale
2.8
Nagler Lorna

Director

Non-Executive Director
500
488.18
US$244,090 		500 488.18 US$244,090
2023-12-13 2023-12-12 S Sale
2.7
Caro Jodi J

GC, Chief Risk & Compl. Ofc.

Officer
1,804 -24.4%
490.02
US$883,996 		1,804 -24.4% 490.02 US$883,996
2023-12-12 2023-12-12 PrS Proposed sale
2.7
Caro Jodi J

Officer

Officer
1,804
490.02
US$883,996 		1,804 490.02 US$883,996
2023-06-20 2023-06-15 S Sale
3.5
Halligan Catherine Ann
Non-Executive Director
400 -15.6%
450.00
US$180,000 		400 -15.6% 450.00 US$180,000
2023-06-15 2023-06-15 PrS Proposed sale
3.5
Halligan Catherine Ann

Director

Non-Executive Director
400
450.00
US$180,000 		400 450.00 US$180,000
2023-06-06 2023-06-05 S Sale
2.6
MRKONIC GEORGE R JR
Non-Executive Director
393 -14.1%
421.30
US$165,570 		393 -14.1% 421.30 US$165,570
2023-06-05 2023-06-05 PrS Proposed sale
2.6
MRKONIC GEORGE R JR

Director

Non-Executive Director
393
421.30
US$165,569 		393 421.30 US$165,569
2023-04-04 2023-04-03 S Sale
3.7
Ryan Anita Jane

Chief Human Resources Officer

Officer
1,255 -33.5%
544.69
US$683,583 		1,255 -33.5% 544.69 US$683,583
2023-04-04 2023-03-31 S Sale
2.8
Nagler Lorna
Non-Executive Director
100 -1.5%
541.59
US$54,158 		100 -1.5% 541.59 US$54,158
2023-04-04 2023-03-31 S Sale
2.8
Nagler Lorna
Non-Executive Director
1,100 -14.0%
541.08
US$595,183 		1,100 -14.0% 541.08 US$595,183
2023-03-22 2023-03-20 S Sale
2.7
Caro Jodi J

GC and Corporate Secretary

Officer
1,063 -16.9%
507.81
US$539,805 		1,063 -16.9% 507.81 US$539,805
2023-03-22 2023-03-20 S Sale
2.7
Caro Jodi J

GC and Corporate Secretary

Officer
3,437 -35.3%
506.29
US$1,740,133 		3,437 -35.3% 506.29 US$1,740,133
2023-03-16 2023-03-14 S Sale
3.9
Smith Mike C.
Non-Executive Director
400 -20.7%
521.63
US$208,650 		400 -20.7% 521.63 US$208,650
2022-12-14 2022-12-13 S Sale
2.0
Kimbell David C

Chief Executive Officer

Executive Director
2,200 -5.0%
468.36
US$1,030,384 		2,200 -5.0% 468.36 US$1,030,384
2022-12-14 2022-12-13 S Sale
2.0
Kimbell David C

Chief Executive Officer

Executive Director
3,429 -7.2%
467.18
US$1,601,961 		3,429 -7.2% 467.18 US$1,601,961
2022-12-14 2022-12-13 S Sale
2.0
Kimbell David C

Chief Executive Officer

Executive Director
5,860 -11.0%
466.66
US$2,734,636 		5,860 -11.0% 466.66 US$2,734,636
2022-12-09 2022-12-07 S Sale
3.7
Steelman Kecia

Chief Operating Officer

Officer
8,518 -34.2%
476.85
US$4,061,773 		8,518 -34.2% 476.85 US$4,061,773
2022-09-09 2022-09-08 S Sale
3.5
Halligan Catherine Ann
Non-Executive Director
276 -11.3%
445.86
US$123,059 		276 -11.3% 445.86 US$123,059
2022-09-08 2022-09-07 S Sale
3.7
Ryan Anita Jane

Chief Human Resources Officer

Officer
594 -19.3%
440.53
US$261,675 		594 -19.3% 440.53 US$261,675
2022-09-06 2022-09-02 S Sale
3.5
Halligan Catherine Ann
Non-Executive Director
200 -7.6%
428.81
US$85,762 		200 -7.6% 428.81 US$85,762
2022-09-06 2022-09-02 S Sale
2.0
Kimbell David C

Chief Executive Officer

Executive Director
279 -0.7%
426.33
US$118,947 		279 -0.7% 426.33 US$118,947
2022-09-06 2022-09-02 S Sale
2.0
Kimbell David C

Chief Executive Officer

Executive Director
3,644 -8.0%
425.27
US$1,549,698 		3,644 -8.0% 425.27 US$1,549,698
2022-09-06 2022-09-02 S Sale
2.0
Kimbell David C

Chief Executive Officer

Executive Director
10,860 -19.2%
424.58
US$4,610,988 		10,860 -19.2% 424.58 US$4,610,988
2022-09-06 2022-09-02 S Sale
2.0
Kimbell David C

Chief Executive Officer

Executive Director
279 -0.7%
426.33
US$118,947 		279 -0.7% 426.33 US$118,947
2022-09-06 2022-09-02 S Sale
2.0
Kimbell David C

Chief Executive Officer

Executive Director
3,644 -8.0%
425.27
US$1,549,698 		3,644 -8.0% 425.27 US$1,549,698
2022-09-06 2022-09-02 S Sale
2.0
Kimbell David C

Chief Executive Officer

Executive Director
10,860 -19.2%
424.58
US$4,610,988 		10,860 -19.2% 424.58 US$4,610,988
2022-09-01 2022-08-30 S Sale
2.7
Caro Jodi J

GC and Corporate Secretary

Officer
366 -4.9%
415.47
US$152,060 		366 -4.9% 415.47 US$152,060
2022-09-01 2022-08-30 S Sale
2.7
Caro Jodi J

GC and Corporate Secretary

Officer
201 -2.6%
416.94
US$83,805 		201 -2.6% 416.94 US$83,805
2022-09-01 2022-08-30 S Sale
2.7
Caro Jodi J

GC and Corporate Secretary

Officer
3,406 -30.8%
416.38
US$1,418,203 		3,406 -30.8% 416.38 US$1,418,203
2022-06-14 2022-06-13 S Sale
2.6
MRKONIC GEORGE R JR
Non-Executive Director
476 -16.6%
391.84
US$186,517 		476 -16.6% 391.84 US$186,517
2022-06-13 2022-06-09 S Sale
2.4
Settersten Scott M

Chief Financial Officer

Officer
12,462 -47.0%
427.31
US$5,325,153 		12,462 -47.0% 427.31 US$5,325,153
2022-06-13 2022-06-09 S Sale
2.4
Settersten Scott M

Chief Financial Officer

Officer
12,545 -32.1%
426.75
US$5,353,635 		12,545 -32.1% 426.75 US$5,353,635
2022-06-13 2022-06-09 S Sale
2.4
Settersten Scott M

Chief Financial Officer

Officer
7,525 -16.2%
425.28
US$3,200,227 		7,525 -16.2% 425.28 US$3,200,227
2022-06-07 2022-06-03 S Sale
3.7
Steelman Kecia

Chief Operating Officer

Officer
13,199 -44.3%
405.02
US$5,345,834 		13,199 -44.3% 405.02 US$5,345,834
2022-03-17 2022-03-16 S Sale
2.7
Caro Jodi J

GC and Corporate Secretary

Officer
5,340 -47.3%
384.54
US$2,053,430 		5,340 -47.3% 384.54 US$2,053,430
2021-12-09 2021-12-08 S Sale
3.7
Steelman Kecia

Chief Operating Officer

Officer
5,182 -28.3%
408.30
US$2,115,819 		5,182 -28.3% 408.30 US$2,115,819
2021-12-09 2021-12-08 S Sale
2.4
Dillon Mary N
Non-Executive Director
1,577 -3.0%
413.47
US$652,036 		1,577 -3.0% 413.47 US$652,036
2021-12-09 2021-12-08 S Sale
2.4
Dillon Mary N
Non-Executive Director
2,246 -4.0%
412.47
US$926,402 		2,246 -4.0% 412.47 US$926,402
2021-12-09 2021-12-08 S Sale
2.4
Dillon Mary N
Non-Executive Director
7,193 -11.5%
411.55
US$2,960,255 		7,193 -11.5% 411.55 US$2,960,255
2021-12-09 2021-12-08 S Sale
2.4
Dillon Mary N
Non-Executive Director
29,408 -31.9%
410.52
US$12,072,481 		29,408 -31.9% 410.52 US$12,072,481
2021-12-09 2021-12-08 S Sale
2.4
Dillon Mary N
Non-Executive Director
5,095 -5.2%
409.80
US$2,087,949 		5,095 -5.2% 409.80 US$2,087,949
2021-12-09 2021-12-08 S Sale
2.4
Dillon Mary N
Non-Executive Director
4,481 -4.4%
408.66
US$1,831,212 		4,481 -4.4% 408.66 US$1,831,212
2021-09-01 2021-08-30 S Sale
2.7
Caro Jodi J

GC and Corporate Secretary

Officer
360 -5.5%
383.95
US$138,222 		360 -5.5% 383.95 US$138,222
2021-09-01 2021-08-30 S Sale
2.7
Caro Jodi J

GC and Corporate Secretary

Officer
3,566 -35.3%
382.78
US$1,364,983 		3,566 -35.3% 382.78 US$1,364,983
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