United States Specialty Retailers

Rush Enterprises Inc (RUSHA)

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Over the past 90 days, Rush Enterprises Inc. insiders have executed 14 transactions, all of which were sales, totaling approximately $8.56 million in net value. Key executives, including the CEO and CFO, offloaded shares following the company's recent earnings report. The stock has risen 12.8% over this period, currently trading near its 52-week high.
Ticker: RUSHA Exchange: NSM
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• Purchase • Sale • Planned purchase • Planned sale Net purchase Net sale Buy signal Sell signal Earnings
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Top insiders
Trades
Sale 3 Aug 2026
Value US$1,028,845.07 | Price 355.50 | Shares 28,070 (+45.5%)
Proposed sale 3 Aug 2026
Value US$4,070,104.83 | Price 360.16 | Shares 64,934
Abbreviations B: Buy, S: Sell, PP: Planned purchase, PlS: Planned sale, PrS: Proposed sale, O: Option / Other
Notification date Transaction date B/S Transaction type Insider and/or position Nb. shares
Price
Value 		Number of shares Price Value Details
2026-08-05 2026-08-03 S Sale
3.2
McRoberts Michael

Senior Advisor and Director

Non-Executive Director
28,070 +45.5%
355.50
US$1,028,845 		28,070 +45.5% 355.50 US$1,028,845
2026-08-03 2026-08-03 S Sale
2.8
RUSH WILLIAM M RUSTY

CEO, President and COB

Executive Director Large shareholder
16,548 -0.2%
331.81
US$4,377,673 		16,548 -0.2% 331.81 US$4,377,673
2026-08-03 2026-08-03 S Sale
3.0
Goldstone Michael L

SVP, GC and Corp. Sec.

Officer
40,754 -42.8%
262.21
US$2,582,862 		40,754 -42.8% 262.21 US$2,582,862
2026-08-03 2026-08-03 PrS Proposed sale
2.8
RUSH WILLIAM M RUSTY

Officer

Officer
1,000
81.05
US$100,000 		1,000 81.05 US$100,000
2026-08-03 2026-08-03 PrS Proposed sale
3.2
McRoberts Michael

Officer

Officer
1,000
81.43
US$100,000 		1,000 81.43 US$100,000
2026-08-03 2026-08-03 PrS Proposed sale
3.0
Goldstone Michael L

Officer

Officer
1,000
81.30
US$100,000 		1,000 81.30 US$100,000
2026-08-03 2026-07-31 S Sale
2.8
RUSH WILLIAM M RUSTY

CEO, President and COB

Executive Director Large shareholder
1,000 -4.0%
80.76
US$100,000 		1,000 -4.0% 80.76 US$100,000
2026-08-03 2026-07-31 S Sale
3.5
Keller Steven L

CFO & Treasurer

Officer
1,000 -19.7%
80.73
US$100,000 		1,000 -19.7% 80.73 US$100,000
2026-07-31 2026-07-31 PrS Proposed sale
3.5
Keller Steven L

Officer

Officer
1,000
80.73
US$100,000 		1,000 80.73 US$100,000
2026-07-31 2026-07-31 PrS Proposed sale
2.8
RUSH WILLIAM M RUSTY

Officer

Officer
1,000
80.76
US$100,000 		1,000 80.76 US$100,000
2026-08-03 2026-07-30 S Sale
3.0
Goldstone Michael L

SVP, GC and Corp. Sec.

Officer
1,000 -16.0%
81.05
US$100,000 		1,000 -16.0% 81.05 US$100,000
2026-08-03 2026-07-30 S Sale
3.5
Keller Steven L

CFO & Treasurer

Officer
1,000 -2.1%
81.12
US$100,000 		1,000 -2.1% 81.12 US$100,000
2026-07-30 2026-07-30 PrS Proposed sale
3.5
Keller Steven L

Officer

Officer
1,000
81.12
US$100,000 		1,000 81.12 US$100,000
2026-07-30 2026-07-30 PrS Proposed sale
3.0
Goldstone Michael L

Officer

Officer
1,000
81.05
US$100,000 		1,000 81.05 US$100,000
2026-06-10 2026-06-10 PrS Proposed sale
2.1
Wilder Jason

Officer

Officer
10,000
70.00
US$700,000 		10,000 70.00 US$700,000
2026-05-01 2026-04-30 S Sale
3.2
McRoberts Michael

Senior Advisor and Director

Non-Executive Director
8,000 -33.0%
72.23
US$577,854 		8,000 -33.0% 72.23 US$577,854
2026-04-30 2026-04-30 PrS Proposed sale
2.1
Wilder Jason

Officer

Officer
11,993
71.56
US$858,239 		11,993 71.56 US$858,239
2026-04-30 2026-04-30 PrS Proposed sale
2.1
Wilder Jason

Officer

Officer
30,000
73.27
US$2,198,082 		30,000 73.27 US$2,198,082
2026-04-30 2026-04-30 PrS Proposed sale
3.2
McRoberts Michael

Officer

Officer
8,000
72.23
US$577,854 		8,000 72.23 US$577,854
2026-03-12 2026-03-10 S Sale
1.9
Chess Raymond Joseph
Non-Executive Director
10,000 -19.5%
65.05
US$650,508 		10,000 -19.5% 65.05 US$650,508
2026-03-10 2026-03-10 PrS Proposed sale
1.9
Chess Raymond Joseph

Director

Non-Executive Director
10,000
65.23
US$652,300 		10,000 65.23 US$652,300
2026-02-23 2026-02-19 S Sale
3.0
Goldstone Michael L

SVP, GC and Corp. Sec.

Officer
4,500 -26.3%
71.86
US$323,383 		4,500 -26.3% 71.86 US$323,383
2026-02-23 2026-02-19 S Sale
3.2
McRoberts Michael

Senior Advisor and Director

Non-Executive Director
8,000 -33.0%
70.81
US$566,470 		8,000 -33.0% 70.81 US$566,470
2026-02-23 2026-02-19 S Sale
3.2
Pollard Jody

Senior Vice President

Officer
11,250 -76.9%
71.92
US$809,086 		11,250 -76.9% 71.92 US$809,086
2026-02-19 2026-02-19 PrS Proposed sale
3.2
Pollard Jody

Officer

Officer
11,250
71.92
US$809,087 		11,250 71.92 US$809,087
2026-02-19 2026-02-19 PrS Proposed sale
3.2
McRoberts Michael

Officer

Officer
8,000
70.81
US$566,470 		8,000 70.81 US$566,470
2026-02-19 2026-02-19 PrS Proposed sale
3.0
Goldstone Michael L

Officer

Officer
4,500
71.86
US$323,383 		4,500 71.86 US$323,383
2025-08-25 2025-08-22 S Sale
3.0
Goldstone Michael L

SVP, GC and Corp. Sec.

Officer
4,500 -26.5%
57.25
US$257,625 		4,500 -26.5% 57.25 US$257,625
2025-08-22 2025-08-22 PrS Proposed sale
3.0
Goldstone Michael L

Officer

Officer
4,500
57.25
US$257,625 		4,500 57.25 US$257,625
2025-08-13 2025-08-12 S Sale
2.1
Wilder Jason

Chief Operating Officer

Officer
4,980 -5.9%
55.55
US$276,652 		4,980 -5.9% 55.55 US$276,652
2025-08-12 2025-08-12 PrS Proposed sale
2.1
Wilder Jason

Officer

Officer
4,980
55.55
US$276,653 		4,980 55.55 US$276,653
2025-08-06 2025-08-04 S Sale
3.2
McRoberts Michael

Senior Advisor and Director

Non-Executive Director
6,000 -27.6%
54.64
US$327,839 		6,000 -27.6% 54.64 US$327,839
2025-08-04 2025-08-04 PrS Proposed sale
3.2
McRoberts Michael

Director

Non-Executive Director
6,000
54.64
US$327,839 		6,000 54.64 US$327,839
2025-05-20 2025-05-19 S Sale
2.1
Wilder Jason

Chief Operating Officer

Officer
748 -0.9%
56.08
US$41,948 		748 -0.9% 56.08 US$41,948
2025-05-19 2025-05-19 PrS Proposed sale
2.1
Wilder Jason

Officer

Officer
748
56.08
US$41,948 		748 56.08 US$41,948
2025-05-20 2025-05-16 S Sale
2.1
Wilder Jason

Chief Operating Officer

Officer
483 -0.6%
56.39
US$27,235 		483 -0.6% 56.39 US$27,235
2025-05-20 2025-05-16 S Sale
3.0
Goldstone Michael L

SVP, GC and Corp. Sec.

Officer
4,500 -26.5%
52.10
US$234,450 		4,500 -26.5% 52.10 US$234,450
2025-05-16 2025-05-16 PrS Proposed sale
3.0
Goldstone Michael L

Officer

Officer
4,500
52.10
US$234,450 		4,500 52.10 US$234,450
2025-05-16 2025-05-16 PrS Proposed sale
2.1
Wilder Jason

Officer

Officer
483
56.39
US$27,235 		483 56.39 US$27,235
2025-02-25 2025-02-25 PrS Proposed sale
3.2
Pollard Jody

Officer

Officer
11,250
56.43
US$634,891 		11,250 56.43 US$634,891
2025-02-25 2025-02-25 S Sale
3.2
Pollard Jody

Senior Vice President

Officer
11,250 -78.3%
56.43
US$634,890 		11,250 -78.3% 56.43 US$634,890
2025-02-21 2025-02-20 S Sale
3.2
McRoberts Michael

Senior Advisor and Director

Non-Executive Director
4,000 -20.2%
58.52
US$234,081 		4,000 -20.2% 58.52 US$234,081
2025-02-20 2025-02-20 PrS Proposed sale
3.2
McRoberts Michael

Director

Non-Executive Director
4,000
58.52
US$234,081 		4,000 58.52 US$234,081
2024-11-07 2024-11-06 S Sale
2.8
RUSH WILLIAM M RUSTY

CEO, President and COB

Executive Director Large shareholder
78,750 -31.1%
63.98
US$5,038,197 		78,750 -31.1% 63.98 US$5,038,197
2024-11-07 2024-11-06 S Sale
2.8
RUSH WILLIAM M RUSTY

CEO, President and COB

Executive Director Large shareholder
38,750 -18.2%
63.98
US$2,479,113 		38,750 -18.2% 63.98 US$2,479,113
2024-11-07 2024-11-06 S Sale
3.5
Keller Steven L

CFO & Treasurer

Officer
29,250 -26.0%
63.68
US$1,862,646 		29,250 -26.0% 63.68 US$1,862,646
2024-11-07 2024-11-06 S Sale
3.5
Keller Steven L

CFO & Treasurer

Officer
14,625 -14.9%
63.68
US$931,323 		14,625 -14.9% 63.68 US$931,323
2024-11-06 2024-11-06 PrS Proposed sale
3.5
Keller Steven L

Officer

Officer
43,875
63.68
US$2,793,968 		43,875 63.68 US$2,793,968
2024-11-06 2024-11-06 PrS Proposed sale
2.8
RUSH WILLIAM M RUSTY

Officer; Director

Executive Director
117,500
63.98
US$7,517,315 		117,500 63.98 US$7,517,315
2024-11-05 2024-11-04 S Sale
3.5
Keller Steven L

CFO & Treasurer

Officer
14,625 -14.9%
58.50
US$855,595 		14,625 -14.9% 58.50 US$855,595
2024-11-04 2024-11-04 PrS Proposed sale
3.5
Keller Steven L

Officer

Officer
14,625
58.50
US$855,595 		14,625 58.50 US$855,595
2024-08-23 2024-08-23 PrS Proposed sale
2.8
RUSH WILLIAM M RUSTY

Officer; Director

Executive Director
40,000
53.81
US$2,152,289 		40,000 53.81 US$2,152,289
2024-08-23 2024-08-23 S Sale
2.8
RUSH WILLIAM M RUSTY

CEO, President and COB

Executive Director Large shareholder
40,000 -18.7%
53.81
US$2,152,288 		40,000 -18.7% 53.81 US$2,152,288
2024-08-22 2024-08-20 S Sale
2.1
Wilder Jason

Senior Vice President

Officer
4,500 -89.4%
51.68
US$232,560 		4,500 -89.4% 51.68 US$232,560
2024-08-20 2024-08-20 PrS Proposed sale
2.1
Wilder Jason

Officer

Officer
4,500
51.68
US$232,560 		4,500 51.68 US$232,560
2024-08-12 2024-08-09 S Sale
3.2
McRoberts Michael

Chief Operating Officer

Executive Director
2,000 -11.6%
50.72
US$101,440 		2,000 -11.6% 50.72 US$101,440
2024-08-12 2024-08-09 S Sale
3.2
McRoberts Michael

Chief Operating Officer

Executive Director
10,500 -40.8%
50.72
US$532,560 		10,500 -40.8% 50.72 US$532,560
2024-08-09 2024-08-09 PrS Proposed sale
3.2
McRoberts Michael

Officer; Director

Executive Director
12,500
50.72
US$634,000 		12,500 50.72 US$634,000
2024-08-12 2024-08-08 S Sale
3.0
Goldstone Michael L

SVP, GC and Corp. Sec.

Officer
7,875 -39.2%
51.25
US$403,594 		7,875 -39.2% 51.25 US$403,594
2024-08-08 2024-08-08 PrS Proposed sale
3.0
Goldstone Michael L

Officer

Officer
7,875
51.25
US$403,594 		7,875 51.25 US$403,594
2024-04-30 2024-04-26 S Sale
2.1
Wilder Jason

Senior Vice President

Officer
6,000 -91.8%
46.23
US$277,352 		6,000 -91.8% 46.23 US$277,352
2024-04-30 2024-04-26 S Sale
2.1
Wilder Jason

Senior Vice President

Officer
5,250 -90.8%
46.23
US$242,683 		5,250 -90.8% 46.23 US$242,683
2024-04-29 2024-04-26 PrS Proposed sale
2.1
Wilder Jason

Officer

Officer
11,250
46.23
US$520,036 		11,250 46.23 US$520,036
2024-02-16 2024-02-15 S Sale
3.2
Pollard Jody

Senior Vice President

Officer
11,250 -80.2%
48.28
US$543,202 		11,250 -80.2% 48.28 US$543,202
2024-02-15 2024-02-15 PrS Proposed sale
3.2
Pollard Jody

Officer

Officer
11,250
48.28
US$543,202 		11,250 48.28 US$543,202
2023-12-08 2023-12-08 PrS Proposed sale
2.8
RUSH WILLIAM M RUSTY

Officer

Officer
85,128
40.58
US$3,454,473 		85,128 40.58 US$3,454,473
2023-12-08 2023-12-08 S Sale
2.8
RUSH WILLIAM M RUSTY

CEO, President and COB

Executive Director Large shareholder
85,128 -32.8%
40.58
US$3,454,469 		85,128 -32.8% 40.58 US$3,454,469
2023-12-08 2023-12-07 S Sale
3.5
Keller Steven L

CFO & Treasurer

Officer
27,000 -24.6%
40.32
US$1,088,600 		27,000 -24.6% 40.32 US$1,088,600
2023-12-08 2023-12-07 S Sale
2.8
RUSH WILLIAM M RUSTY

CEO, President and COB

Executive Director Large shareholder
16,122 -8.5%
40.31
US$649,831 		16,122 -8.5% 40.31 US$649,831
2023-12-07 2023-12-07 PrS Proposed sale
3.5
Keller Steven L

Officer

Officer
27,000
40.32
US$1,088,599 		27,000 40.32 US$1,088,599
2023-12-07 2023-12-07 PrS Proposed sale
3.5
Keller Steven L

Officer

Officer
27,000
40.32
US$1,088,599 		27,000 40.32 US$1,088,599
2023-12-07 2023-12-07 PrS Proposed sale
2.8
RUSH WILLIAM M RUSTY

Officer

Officer
16,122
40.31
US$649,832 		16,122 40.31 US$649,832
2023-12-07 2023-12-05 S Sale
2.8
RUSH WILLIAM M RUSTY

CEO, President and COB

Executive Director Large shareholder
1,500,000 -66.9%
43.56
US$65,340,000 		1,500,000 -66.9% 43.56 US$65,340,000
2023-07-28 2023-07-28 PrS Proposed sale
3.2
Pollard Jody

Officer

Officer
2,135
63.77
US$136,148 		2,135 63.77 US$136,148
2023-07-28 2023-07-28 S Sale
3.2
Pollard Jody

Senior Vice President

Officer
2,135 -57.2%
63.77
US$136,148 		2,135 -57.2% 63.77 US$136,148
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