Playboy Inc (PLBY)

Over the past 90 days, Playboy Inc. insiders have engaged in significant selling activity, totaling approximately $8.68 million in sales with no recorded purchases. Key executives, including CEO Bernhard Kohn and CFO Marc Crossman, have consistently offloaded shares. This trend coincides with a 30.1% decline in stock price and a recent earnings report miss.
Ticker: PLBY Exchange: NMS


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Insider trades have triggered activity signals for Playboy Inc. Upgrade to see score, net flow, insiders and the full signal context.

Top insiders
Trades
Sale 9 Jul 2026
Value US$233,178.66 | Price 365.48 | Shares 55,711 (+38.2%)
Proposed sale 9 Jul 2026
Value US$3,010,063.96 | Price 175.66 | Shares 79,899
Abbreviations B: Buy, S: Sell, PP: Planned purchase, PlS: Planned sale, PrS: Proposed sale, O: Option / Other
Notification date Transaction date B/S Transaction type Insider and/or position Nb. shares
Price
Value
Number of shares Price Value Details
2026-07-09 2026-07-09 S Sale

CEO & President

Executive Director
55,711 +38.2%
365.48
US$233,179
55,711 +38.2% 365.48 US$233,179
2026-07-09 2026-07-09 PrS Proposed sale

Officer; Director

Executive Director
79,899
175.66
US$3,010,064
79,899 175.66 US$3,010,064
2026-07-09 2026-07-08 S Sale

CEO & President

Executive Director
64,766 +0.2%
358.16
US$4,247,585
64,766 +0.2% 358.16 US$4,247,585
2026-07-08 2026-07-08 PrS Proposed sale

Officer; Director

Executive Director
109,342
1.14
US$124,344
109,342 1.14 US$124,344
2026-07-09 2026-07-07 S Sale

CEO & President

Executive Director
1,000 -1.9%
1.19
US$100,000
1,000 -1.9% 1.19 US$100,000
2026-07-07 2026-07-07 PrS Proposed sale

Officer; Director

Executive Director
108,959
1.19
US$129,487
108,959 1.19 US$129,487
2026-07-07 2026-07-06 S Sale

General Counsel & Secretary

Officer
74,949 -4.6%
1.23
US$92,465
74,949 -4.6% 1.23 US$92,465
2026-07-06 2026-07-06 PrS Proposed sale

Officer

Officer
74,949
1.23
US$92,465
74,949 1.23 US$92,465
2026-07-07 2026-07-02 S Sale

General Counsel & Secretary

Officer
71,471 -4.2%
1.26
US$90,246
71,471 -4.2% 1.26 US$90,246
2026-07-02 2026-07-02 PrS Proposed sale

Officer

Officer
71,471
1.26
US$90,246
71,471 1.26 US$90,246
2026-07-01 2026-07-01 S Sale

CFO & COO

Officer
72,000 -5.9%
1.23
US$88,870
72,000 -5.9% 1.23 US$88,870
2026-07-01 2026-07-01 PrS Proposed sale

Officer

Officer
72,000
1.23
US$88,870
72,000 1.23 US$88,870
2026-07-01 2026-06-30 S Sale

CFO & COO

Officer
70,954 -5.5%
1.28
US$90,885
70,954 -5.5% 1.28 US$90,885
2026-06-30 2026-06-30 PrS Proposed sale

Officer

Officer
70,954
1.28
US$90,885
70,954 1.28 US$90,885
2026-07-01 2026-06-29 S Sale

CFO & COO

Officer
67,728 -5.0%
1.33
US$90,214
67,728 -5.0% 1.33 US$90,214
2026-06-29 2026-06-29 PrS Proposed sale

Officer

Officer
67,728
1.33
US$90,214
67,728 1.33 US$90,214
2026-06-23 2026-06-18 S Sale Large shareholder
23,003 -11.5%
1.05
US$24,153
23,003 -11.5% 1.05 US$24,153
2026-06-23 2026-06-18 S Sale Large shareholder
42,866 -11.5%
1.05
US$45,009
42,866 -11.5% 1.05 US$45,009
2026-06-23 2026-06-18 S Sale Large shareholder
44,472 -11.5%
1.05
US$46,696
44,472 -11.5% 1.05 US$46,696
2026-06-23 2026-06-18 S Sale Large shareholder
95,451 -11.5%
1.05
US$100,224
95,451 -11.5% 1.05 US$100,224
2026-06-23 2026-06-18 S Sale Large shareholder
108,292 -11.5%
1.05
US$113,707
108,292 -11.5% 1.05 US$113,707
2026-06-23 2026-06-18 S Sale Large shareholder
295,540 -11.5%
1.05
US$310,317
295,540 -11.5% 1.05 US$310,317
2026-06-23 2026-06-18 S Sale Large shareholder
371,639 -11.5%
1.05
US$390,221
371,639 -11.5% 1.05 US$390,221
2026-06-23 2026-06-18 S Sale Large shareholder
923,499 -11.5%
1.05
US$969,674
923,499 -11.5% 1.05 US$969,674
2026-06-23 2026-06-18 S Sale Large shareholder
23,003 -11.5%
1.05
US$24,153
23,003 -11.5% 1.05 US$24,153
2026-06-23 2026-06-18 S Sale Large shareholder
42,866 -11.5%
1.05
US$45,009
42,866 -11.5% 1.05 US$45,009
2026-06-23 2026-06-18 S Sale Large shareholder
44,472 -11.5%
1.05
US$46,696
44,472 -11.5% 1.05 US$46,696
2026-06-23 2026-06-18 S Sale Large shareholder
95,451 -11.5%
1.05
US$100,224
95,451 -11.5% 1.05 US$100,224
2026-06-23 2026-06-18 S Sale Large shareholder
108,292 -11.5%
1.05
US$113,707
108,292 -11.5% 1.05 US$113,707
2026-06-23 2026-06-18 S Sale Large shareholder
295,540 -11.5%
1.05
US$310,317
295,540 -11.5% 1.05 US$310,317
2026-06-23 2026-06-18 S Sale Large shareholder
371,639 -11.5%
1.05
US$390,221
371,639 -11.5% 1.05 US$390,221
2026-06-23 2026-06-18 S Sale Large shareholder
923,499 -11.5%
1.05
US$969,674
923,499 -11.5% 1.05 US$969,674
2026-05-27 2026-05-27 S Sale Non-Executive Director
8,193 -4.1%
1.33
US$10,897
8,193 -4.1% 1.33 US$10,897
2026-05-27 2026-05-27 PrS Proposed sale

Director

Non-Executive Director
8,193
1.33
US$10,897
8,193 1.33 US$10,897
2026-05-27 2026-05-26 S Sale Non-Executive Director
18,198 -8.3%
1.33
US$24,203
18,198 -8.3% 1.33 US$24,203
2026-05-26 2026-05-26 PrS Proposed sale

Director

Non-Executive Director
18,198
1.33
US$24,204
18,198 1.33 US$24,204
2026-05-27 2026-05-22 S Sale Non-Executive Director
3,888 -1.7%
1.34
US$5,192
3,888 -1.7% 1.34 US$5,192
2026-05-22 2026-05-22 PrS Proposed sale

Director

Non-Executive Director
3,888
1.34
US$5,192
3,888 1.34 US$5,192
2026-05-21 2026-05-20 S Sale Non-Executive Director
30,816 -12.1%
1.24
US$38,098
30,816 -12.1% 1.24 US$38,098
2026-05-20 2026-05-20 PrS Proposed sale

Director

Non-Executive Director
30,816
1.24
US$38,098
30,816 1.24 US$38,098
2026-05-21 2026-05-19 S Sale Non-Executive Director
25,162 -9.0%
1.21
US$30,366
25,162 -9.0% 1.21 US$30,366
2026-05-19 2026-05-19 PrS Proposed sale

Director

Non-Executive Director
25,162
1.21
US$30,365
25,162 1.21 US$30,365
2026-05-15 2026-05-15 S Sale

CEO & President

Executive Director
81,771 -1.4%
1.35
US$110,195
81,771 -1.4% 1.35 US$110,195
2026-05-15 2026-05-15 PrS Proposed sale

Officer; Director

Executive Director
81,771
1.35
US$110,195
81,771 1.35 US$110,195
2026-05-15 2026-05-14 S Sale

CEO & President

Executive Director
82,677 -1.4%
1.43
US$118,063
82,677 -1.4% 1.43 US$118,063
2026-05-14 2026-05-14 PrS Proposed sale

Officer; Director

Executive Director
82,677
1.43
US$118,063
82,677 1.43 US$118,063
2026-05-13 2026-05-13 S Sale

CEO & President

Executive Director
97,658 -1.6%
1.39
US$136,165
97,658 -1.6% 1.39 US$136,165
2026-05-13 2026-05-13 PrS Proposed sale

Officer; Director

Executive Director
97,658
1.39
US$136,165
97,658 1.39 US$136,165
2026-05-13 2026-05-12 S Sale

CEO & President

Executive Director
94,594 -1.5%
1.50
US$141,673
94,594 -1.5% 1.50 US$141,673
2026-05-12 2026-05-12 PrS Proposed sale

Officer; Director

Executive Director
94,594
1.50
US$141,673
94,594 1.50 US$141,673
2026-05-13 2026-05-11 S Sale

CEO & President

Executive Director
75,484 -1.2%
1.74
US$131,448
75,484 -1.2% 1.74 US$131,448
2026-05-11 2026-05-11 PrS Proposed sale

Officer; Director

Executive Director
75,484
1.74
US$131,448
75,484 1.74 US$131,448
2026-05-08 2026-05-08 S Sale

CFO & COO

Officer
82,401 -5.7%
1.75
US$144,367
82,401 -5.7% 1.75 US$144,367
2026-05-08 2026-05-08 PrS Proposed sale

Officer

Officer
82,401
1.75
US$144,367
82,401 1.75 US$144,367
2026-05-08 2026-05-07 S Sale

CFO & COO

Officer
90,383 -5.9%
1.68
US$152,106
90,383 -5.9% 1.68 US$152,106
2026-05-07 2026-05-07 PrS Proposed sale

Officer

Officer
90,383
1.68
US$152,106
90,383 1.68 US$152,106
2026-05-08 2026-05-06 S Sale

CFO & COO

Officer
88,893 -5.5%
1.69
US$150,389
88,893 -5.5% 1.69 US$150,389
2026-05-06 2026-05-06 PrS Proposed sale

Officer

Officer
88,893
1.69
US$150,389
88,893 1.69 US$150,389
2026-05-05 2026-05-05 S Sale

General Counsel & Secretary

Officer
90,896 -5.1%
1.78
US$161,459
90,896 -5.1% 1.78 US$161,459
2026-05-05 2026-05-05 PrS Proposed sale

Officer

Officer
90,896
1.78
US$161,459
90,896 1.78 US$161,459
2026-05-05 2026-05-04 S Sale

General Counsel & Secretary

Officer
90,674 -4.8%
1.75
US$158,625
90,674 -4.8% 1.75 US$158,625
2026-05-04 2026-05-04 PrS Proposed sale

Officer

Officer
90,674
1.75
US$158,625
90,674 1.75 US$158,625
2026-04-24 2026-04-24 S Sale

CEO & President

Executive Director
18,502 -0.3%
1.83
US$33,785
18,502 -0.3% 1.83 US$33,785
2026-04-24 2026-04-24 S Sale

General Counsel & Secretary

Officer
8,916 -0.5%
1.82
US$16,218
8,916 -0.5% 1.82 US$16,218
2026-04-24 2026-04-24 PrS Proposed sale

Officer; Director

Executive Director
18,502
1.83
US$33,788
18,502 1.83 US$33,788
2026-04-24 2026-04-24 PrS Proposed sale

Officer

Officer
8,916
1.82
US$16,221
8,916 1.82 US$16,221
2026-03-27 2026-03-25 S Sale

CFO & COO

Officer
104,035 -11.9%
1.66
US$172,844
104,035 -11.9% 1.66 US$172,844
2026-03-25 2026-03-25 PrS Proposed sale

Officer

Officer
104,035
1.66
US$172,844
104,035 1.66 US$172,844
2025-11-25 2025-11-21 S Sale Non-Executive Director
75,000 -25.9%
1.65
US$123,975
75,000 -25.9% 1.65 US$123,975
2025-11-21 2025-11-21 PrS Proposed sale

Director

Non-Executive Director
75,000
1.65
US$123,965
75,000 1.65 US$123,965
2025-05-28 2025-05-23 S Sale

CFO & COO

Officer
90,601 -7.8%
1.43
US$129,795
90,601 -7.8% 1.43 US$129,795
2025-05-28 2025-05-23 S Sale

CEO & President

Executive Director
27,400 -0.6%
1.43
US$39,261
27,400 -0.6% 1.43 US$39,261
2025-05-28 2025-05-23 S Sale

General Counsel & Secretary

Officer
9,590 -0.7%
1.43
US$13,715
9,590 -0.7% 1.43 US$13,715
2025-05-23 2025-05-23 PrS Proposed sale

Officer

Officer
9,590
1.43
US$13,715
9,590 1.43 US$13,715
2025-05-23 2025-05-23 PrS Proposed sale

Officer

Officer
90,601
1.43
US$129,795
90,601 1.43 US$129,795