Burberry Group PLC (BRBY)

Burberry Group PLC experienced notable insider trading activity recently, with two executives purchasing shares totaling approximately 968,885 GBP on June 25, 2026. CEO Joshua Schulman and CFO Catherine Ferry acquired significant stakes following the company's May results. These acquisitions occur amidst a 7% decline in stock value over the past quarter.
Ticker: BRBY Exchange: LSE


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Purchase Sale Planned purchase Planned sale Net purchase Net sale Buy signal Sell signal Earnings
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Insider trades have triggered activity signals for Burberry Group PLC. Upgrade to see score, net flow, insiders and the full signal context.

Top insiders
Trades
Abbreviations B: Buy, S: Sell, PP: Planned purchase, PlS: Planned sale, PrS: Proposed sale, O: Option / Other
2.4
Mrs Catherine Ferry Chief Financial Officer Officer
Transaction date
Purchase
Price
134.87
Quantity 23,302
Value £353,269
2.6
Mr Joshua Schulman Chief Executive Officer Officer
Transaction date
Purchase
Price
384.77
Quantity 2,736
Value £4,841,851
2.4
Stella King Non-Executive Director Executive Director
Transaction date
Purchase
Price
27.91
Quantity 25,697
Value £3,841,608
3.6
Orna NíChionna Senior Independent Director Non-Executive Director
Transaction date
Purchase
Price
12.34
Quantity 1,208
Value £14,909
3.3
Alan Stewart Non-Executive Director Executive Director
Transaction date
Purchase
Price
7.43
Quantity 124
Value £922
3.3
Alan Stewart Non-Executive Director Executive Director
Transaction date
Purchase
Price
7.43
Quantity 124
Value £922
2.6
Joshua Schulman Chief Executive Officer Officer
Transaction date
Purchase
Price
9.56
Quantity 5,000
Value US$47,775
1.9
Alessandra Cozzani Independent Non-Executive Director Non-Executive Director
Transaction date
Purchase
Price
7.47
Quantity 1,100
Value £8,217
2.7
Danuta Gray Independent Non-Executive Director Non-Executive Director
Through Andrew Caminow, a closely affiliated person
Transaction date
Purchase
Price
7.24
Quantity 1,374
Value £9,945
2.7
Danuta Gray Independent Non-Executive Director Non-Executive Director
Transaction date
Purchase
Price
7.24
Quantity 2,473
Value £17,899
2.0
Dr Gerard Martin Murphy Chair and Non-Executive Director Executive Director
Transaction date
Purchase
Price
7.25
Quantity 20,000
Value £145,013
2.9
Antoine de Saint-Affrique Independent Non-Executive Director Non-Executive Director
Transaction date
Purchase
Price
7.30
Quantity 2,000
Value £14,604
2.4
Ms Catherine Ferry Chief Financial Officer Officer
Transaction date
Purchase
Price
7.20
Quantity 8,268
Value £59,546
3.2
Ronald Frasch Independent Non-Executive Director Non-Executive Director
Transaction date
Purchase
Price
9.33
Quantity 3,100
Value US$28,933
2.3
Jonathan Akeroyd Chief Executive Officer Officer
Transaction date
Sale
Price
9.74
Quantity 12,911
Value £125,771
3.3
Alan Stewart Non-Executive Director Executive Director
Transaction date
Purchase
Price
13.40
Quantity 29
Value £389
2.3
Jonathan Akeroyd Chief Executive Officer Officer
Transaction date
Sale
Price
13.64
Quantity 25,111
Value £342,532
2.3
Jonathan Akeroyd Chief Executive Officer Officer
Transaction date
Purchase
Price
14.89
Quantity 6,715
Value £99,993
2.0
Dr Gerard Martin Murphy Chair and Non-Executive Director Executive Director
Transaction date
Purchase
Price
15.63
Quantity 5,000
Value £78,155
3.3
Alan Stewart Non-Executive Director Executive Director
Transaction date
Purchase
Price
22.02
Quantity 42
Value £925
Notification date Transaction date B/S Transaction type Insider and/or position Nb. shares
Price
Value
Number of shares Price Value Details
2026-06-25 2026-06-25 B Purchase

Chief Financial Officer

Officer
23,302
134.87
£353,269
23,302 134.87 £353,269
2026-06-25 2026-06-25 B Purchase

Chief Executive Officer

Officer
2,736
384.77
£4,841,851
2,736 384.77 £4,841,851
2026-03-20 2026-03-20 B Purchase

Non-Executive Director

Executive Director
25,697
27.91
£3,841,608
25,697 27.91 £3,841,608
2025-09-05 2025-09-05 B Purchase

Senior Independent Director

Non-Executive Director
1,208
12.34
£14,909
1,208 12.34 £14,909
2024-08-05 2024-08-05 B Purchase

Non-Executive Director

Executive Director
124
7.43
£922
124 7.43 £922
2024-08-05 2024-08-02 B Purchase

Non-Executive Director

Executive Director
124
7.43
£922
124 7.43 £922
2024-07-30 2024-07-30 B Purchase

Chief Executive Officer

Officer
5,000
9.56
US$47,775
5,000 9.56 US$47,775
2024-07-18 2024-07-18 B Purchase

Independent Non-Executive Director

Non-Executive Director
1,100
7.47
£8,217
1,100 7.47 £8,217
2024-07-17 2024-07-16 B Purchase

Independent Non-Executive Director

Through Andrew Caminow, a closely affiliated person Non-Executive Director
1,374
7.24
£9,945
1,374 7.24 £9,945
2024-07-17 2024-07-16 B Purchase

Independent Non-Executive Director

Non-Executive Director
2,473
7.24
£17,899
2,473 7.24 £17,899
2024-07-16 2024-07-16 B Purchase

Chair and Non-Executive Director

Executive Director
20,000
7.25
£145,013
20,000 7.25 £145,013
2024-07-16 2024-07-16 B Purchase

Independent Non-Executive Director

Non-Executive Director
2,000
7.30
£14,604
2,000 7.30 £14,604
2024-07-16 2024-07-16 B Purchase

Chief Financial Officer

Officer
8,268
7.20
£59,546
8,268 7.20 £59,546
2024-07-16 2024-07-16 B Purchase

Independent Non-Executive Director

Non-Executive Director
3,100
9.33
US$28,933
3,100 9.33 US$28,933
2024-06-17 2024-06-17 S Sale

Chief Executive Officer

Officer
12,911
9.74
£125,771
12,911 9.74 £125,771
2024-02-01 2024-01-30 B Purchase

Non-Executive Director

Executive Director
29
13.40
£389
29 13.40 £389
2024-01-03 2024-01-03 S Sale

Chief Executive Officer

Officer
25,111
13.64
£342,532
25,111 13.64 £342,532
2023-12-07 2023-12-07 B Purchase

Chief Executive Officer

Officer
6,715
14.89
£99,993
6,715 14.89 £99,993
2023-11-17 2023-11-17 B Purchase

Chair and Non-Executive Director

Executive Director
5,000
15.63
£78,155
5,000 15.63 £78,155
2024-05-09 2023-08-04 B Purchase

Non-Executive Director

Executive Director
42
22.02
£925
42 22.02 £925