Natures Sunshine Products Inc (NATR)

Natures Sunshine Products experienced significant insider trading activity following a recent earnings report miss. While executives sold shares, Prescott Group Capital Management aggressively purchased stock, totaling over 2.3 million dollars. This divergence occurs amidst a 29.4 percent decline in share price over the last quarter, reflecting varied sentiment regarding the firm's current market valuation.
Ticker: NATR Exchange: NAS


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Purchase Sale Planned purchase Planned sale Net purchase Net sale Buy signal Sell signal Earnings
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Insider trades have triggered activity signals for Natures Sunshine Products Inc. Upgrade to see score, net flow, insiders and the full signal context.

Top insiders
Trades
Abbreviations B: Buy, S: Sell, PP: Planned purchase, PlS: Planned sale, PrS: Proposed sale, O: Option / Other
Herbert Kevin R. EVP & President, North America Officer
Transaction date
Sale
Price
20.75
Quantity 866 -1.7%
Value US$17,970
Herbert Kevin R. EVP & President, North America Officer
Transaction date
Sale
Price
20.63
Quantity 1,134 -2.2%
Value US$23,394
2.7
Yates Bryant J EVP & President, Europe Officer
Transaction date
Sale
Price
19.90
Quantity 11,968 -13.4%
Value US$238,163
2.3
Norman Daniel C EVP & President, Asia Officer
Transaction date
Sale
Price
20.64
Quantity 9,713 -17.0%
Value US$200,476
2.0
Brower Nathan G EVP, General Counsel Officer
Transaction date
Sale
Price
21.84
Quantity 12,015 -21.7%
Value US$262,408
2.7
Yates Bryant J EVP & President, Europe Officer
Transaction date
Sale
Price
24.35
Quantity 19,516 -18.6%
Value US$475,215
2.3
Norman Daniel C EVP & President, Asia Officer
Transaction date
Sale
Price
24.52
Quantity 15,383 -21.6%
Value US$377,191
1.8
Lanoy Jonathan David SVP, Chief Accounting Officer Officer
Transaction date
Sale
Price
24.70
Quantity 4,000 -7.9%
Value US$98,800
2.7
Yates Bryant J EVP & President, Europe Officer
Transaction date
Sale
Price
22.29
Quantity 1,700 -1.7%
Value US$37,893
1.8
Lanoy Jonathan David SVP, Chief Accounting Officer Officer
Transaction date
Sale
Price
20.45
Quantity 5,000 -9.8%
Value US$102,250
2.0
Brower Nathan G EVP, General Counsel Officer
Transaction date
Sale
Price
20.81
Quantity 3,800 -7.5%
Value US$79,078
2.3
Norman Daniel C EVP & President, Asia Officer
Transaction date
Sale
Price
20.46
Quantity 8,884 -11.8%
Value US$181,767
2.7
Yates Bryant J EVP & President, Europe Officer
Transaction date
Sale
Price
16.71
Quantity 4,672 -4.6%
Value US$78,069
2.7
Yates Bryant J EVP & President, Europe Officer
Transaction date
Sale
Price
16.77
Quantity 5,000 -4.7%
Value US$83,850
1.8
Lanoy Jonathan David SVP, Chief Accounting Officer Officer
Transaction date
Sale
Price
16.51
Quantity 5,000 -9.1%
Value US$82,550
2.0
Brower Nathan G EVP, General Counsel Officer
Transaction date
Sale
Price
16.54
Quantity 9,996 -17.2%
Value US$165,334
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
15.93
Quantity 1,000
Value US$15,931
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
15.71
Quantity 3,500
Value US$54,987
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
15.32
Quantity 1,500
Value US$22,978
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
14.76
Quantity 1,500
Value US$22,134
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
14.90
Quantity 2,000
Value US$29,802
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
14.72
Quantity 3,000
Value US$44,156
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
14.61
Quantity 1,500
Value US$21,922
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
14.53
Quantity 1,000
Value US$14,527
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
14.45
Quantity 734
Value US$10,607
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
14.53
Quantity 1,000
Value US$14,528
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
15.01
Quantity 5,500
Value US$82,536
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
14.75
Quantity 3,000
Value US$44,263
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
14.41
Quantity 500
Value US$7,203
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
14.77
Quantity 3,000
Value US$44,315
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
14.74
Quantity 2,500
Value US$36,839
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
14.52
Quantity 750
Value US$10,889
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
14.13
Quantity 250
Value US$3,531
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
14.51
Quantity 5,000
Value US$72,547
2.8
MOSS RICHARD D Director Non-Executive Director
Transaction date
Proposed sale
Price
13.72
Quantity 10,000
Value US$137,245
2.7
Yates Bryant J EVP & President, Europe Officer
Transaction date
Sale
Price
15.30
Quantity 3,068 -3.0%
Value US$46,940
2.3
Norman Daniel C EVP & President, Asia Officer
Transaction date
Sale
Price
17.06
Quantity 13,000 -19.2%
Value US$221,780
2.3
Norman Daniel C EVP & President, Asia Officer
Transaction date
Sale
Price
17.59
Quantity 2,000 -2.9%
Value US$35,180
2.0
Brower Nathan G EVP, General Counsel Officer
Transaction date
Sale
Price
17.31
Quantity 3,999 -8.4%
Value US$69,223
2.7
Yates Bryant J EVP & President, Europe Officer
Transaction date
Sale
Price
16.77
Quantity 15,000 -13.7%
Value US$251,550
2.3
Norman Daniel C EVP & President, Asia Officer
Transaction date
Sale
Price
16.40
Quantity 12,036 -14.7%
Value US$197,390
2.3
Norman Daniel C EVP & President, Asia Officer
Transaction date
Sale
Price
16.50
Quantity 200 -0.3%
Value US$3,300
2.7
Yates Bryant J EVP & President, Europe Officer
Transaction date
Sale
Price
12.09
Quantity 1,767 -1.8%
Value US$21,363
2.7
Yates Bryant J EVP & President, Europe Officer
Transaction date
Sale
Price
12.00
Quantity 2,630 -2.6%
Value US$31,560
2.7
Yates Bryant J EVP & President, Europe Officer
Transaction date
Sale
Price
11.20
Quantity 1,315 -1.3%
Value US$14,728
2.3
Norman Daniel C EVP & President, Asia Officer
Transaction date
Sale
Price
11.14
Quantity 622 -0.8%
Value US$6,929
2.7
Yates Bryant J EVP & President, Europe Officer
Transaction date
Sale
Price
11.19
Quantity 618 -0.6%
Value US$6,915
2.3
Norman Daniel C EVP & President, Asia Officer
Transaction date
Sale
Price
11.29
Quantity 1,025 -1.3%
Value US$11,572
2.7
Yates Bryant J EVP & President, Europe Officer
Transaction date
Sale
Price
11.28
Quantity 1,638 -1.6%
Value US$18,477
2.3
Norman Daniel C EVP & President, Asia Officer
Transaction date
Sale
Price
11.19
Quantity 9,683 -11.2%
Value US$108,353
2.7
Yates Bryant J EVP & President, Europe Officer
Transaction date
Sale
Price
11.36
Quantity 1,500 -1.4%
Value US$17,040
2.3
Norman Daniel C EVP & President, Asia Officer
Transaction date
Sale
Price
11.12
Quantity 1,623 -1.8%
Value US$18,048
2.3
Norman Daniel C EVP & President, Asia Officer
Transaction date
Sale
Price
11.13
Quantity 2,311 -2.5%
Value US$25,721
2.3
Norman Daniel C EVP & President, Asia Officer
Transaction date
Sale
Price
11.12
Quantity 206 -0.2%
Value US$2,291
Notification date Transaction date B/S Transaction type Insider and/or position Nb. shares
Price
Value
Number of shares Price Value Details
2026-08-10 2026-08-10 B Purchase Large shareholder
11,099 -46.1%
353.75
US$3,446,356
11,099 -46.1% 353.75 US$3,446,356
2026-08-10 2026-08-10 B Purchase Large shareholder
77,242 +37.2%
170.10
US$2,034,949
77,242 +37.2% 170.10 US$2,034,949
2026-08-10 2026-08-10 B Purchase Large shareholder
12,702 +11.0%
227.11
US$3,465,770
12,702 +11.0% 227.11 US$3,465,770
2026-08-10 2026-08-10 B Purchase Large shareholder
1,000 +0.0%
15.64
US$100,000
1,000 +0.0% 15.64 US$100,000
2026-08-10 2026-08-07 B Purchase Large shareholder
1,000 +0.5%
16.72
US$100,000
1,000 +0.5% 16.72 US$100,000
2026-08-10 2026-08-07 B Purchase Large shareholder
1,000 +1.1%
16.69
US$100,000
1,000 +1.1% 16.69 US$100,000
2026-08-10 2026-08-07 B Purchase Large shareholder
1,000 +1.6%
16.68
US$100,000
1,000 +1.6% 16.68 US$100,000
2026-08-10 2026-08-07 B Purchase Large shareholder
1,000 +0.3%
16.62
US$100,000
1,000 +0.3% 16.62 US$100,000
2026-08-10 2026-08-07 B Purchase Large shareholder
1,000 +1.1%
16.55
US$100,000
1,000 +1.1% 16.55 US$100,000
2026-08-10 2026-08-07 B Purchase Large shareholder
1,000 +0.1%
16.48
US$100,000
1,000 +0.1% 16.48 US$100,000
2026-08-10 2026-08-07 B Purchase Large shareholder
1,000 +0.6%
16.46
US$100,000
1,000 +0.6% 16.46 US$100,000
2026-08-10 2026-08-06 B Purchase Large shareholder
1,000 +0.1%
16.75
US$100,000
1,000 +0.1% 16.75 US$100,000
2026-08-10 2026-08-06 B Purchase Large shareholder
1,000 +0.1%
16.35
US$100,000
1,000 +0.1% 16.35 US$100,000
2026-06-15 2026-06-12 S Sale

EVP & President, North America

Officer
866 -1.7%
20.75
US$17,970
866 -1.7% 20.75 US$17,970
2026-06-15 2026-06-12 S Sale

EVP & President, North America

Officer
1,134 -2.2%
20.63
US$23,394
1,134 -2.2% 20.63 US$23,394
2026-06-11 2026-06-05 S Sale

EVP & President, Europe

Officer
11,968 -13.4%
19.90
US$238,163
11,968 -13.4% 19.90 US$238,163
2026-06-03 2026-06-01 S Sale

EVP & President, Asia

Officer
9,713 -17.0%
20.64
US$200,476
9,713 -17.0% 20.64 US$200,476
2026-05-22 2026-05-21 S Sale

EVP, General Counsel

Officer
12,015 -21.7%
21.84
US$262,408
12,015 -21.7% 21.84 US$262,408
2026-03-17 2026-03-13 S Sale

EVP & President, Europe

Officer
19,516 -18.6%
24.35
US$475,215
19,516 -18.6% 24.35 US$475,215
2026-03-17 2026-03-13 S Sale

EVP & President, Asia

Officer
15,383 -21.6%
24.52
US$377,191
15,383 -21.6% 24.52 US$377,191
2026-03-16 2026-03-13 S Sale

SVP, Chief Accounting Officer

Officer
4,000 -7.9%
24.70
US$98,800
4,000 -7.9% 24.70 US$98,800
2025-12-16 2025-12-12 S Sale

EVP & President, Europe

Officer
1,700 -1.7%
22.29
US$37,893
1,700 -1.7% 22.29 US$37,893
2025-11-19 2025-11-18 S Sale

SVP, Chief Accounting Officer

Officer
5,000 -9.8%
20.45
US$102,250
5,000 -9.8% 20.45 US$102,250
2025-11-18 2025-11-14 S Sale

EVP, General Counsel

Officer
3,800 -7.5%
20.81
US$79,078
3,800 -7.5% 20.81 US$79,078
2025-11-19 2025-11-12 S Sale

EVP & President, Asia

Officer
8,884 -11.8%
20.46
US$181,767
8,884 -11.8% 20.46 US$181,767
2025-09-04 2025-08-29 S Sale

EVP & President, Europe

Officer
4,672 -4.6%
16.71
US$78,069
4,672 -4.6% 16.71 US$78,069
2025-09-04 2025-08-26 S Sale

EVP & President, Europe

Officer
5,000 -4.7%
16.77
US$83,850
5,000 -4.7% 16.77 US$83,850
2025-08-15 2025-08-13 S Sale

SVP, Chief Accounting Officer

Officer
5,000 -9.1%
16.51
US$82,550
5,000 -9.1% 16.51 US$82,550
2025-08-15 2025-08-13 S Sale

EVP, General Counsel

Officer
9,996 -17.2%
16.54
US$165,334
9,996 -17.2% 16.54 US$165,334
2025-07-08 2025-07-08 PrS Proposed sale

Director

Non-Executive Director
1,000
15.93
US$15,931
1,000 15.93 US$15,931
2025-07-07 2025-07-07 PrS Proposed sale

Director

Non-Executive Director
3,500
15.71
US$54,987
3,500 15.71 US$54,987
2025-07-03 2025-07-03 PrS Proposed sale

Director

Non-Executive Director
1,500
15.32
US$22,978
1,500 15.32 US$22,978
2025-07-01 2025-07-01 PrS Proposed sale

Director

Non-Executive Director
1,500
14.76
US$22,134
1,500 14.76 US$22,134
2025-06-27 2025-06-27 S Sale Large shareholder
2,854,607 -100.0%
11.46
US$32,713,796
2,854,607 -100.0% 11.46 US$32,713,796
2025-06-25 2025-06-25 PrS Proposed sale

Director

Non-Executive Director
2,000
14.90
US$29,802
2,000 14.90 US$29,802
2025-06-23 2025-06-23 PrS Proposed sale

Director

Non-Executive Director
3,000
14.72
US$44,156
3,000 14.72 US$44,156
2025-06-20 2025-06-20 PrS Proposed sale

Director

Non-Executive Director
1,500
14.61
US$21,922
1,500 14.61 US$21,922
2025-06-18 2025-06-18 PrS Proposed sale

Director

Non-Executive Director
1,000
14.53
US$14,527
1,000 14.53 US$14,527
2025-06-13 2025-06-13 PrS Proposed sale

Director

Non-Executive Director
734
14.45
US$10,607
734 14.45 US$10,607
2025-06-03 2025-06-03 PrS Proposed sale

Director

Non-Executive Director
1,000
14.53
US$14,528
1,000 14.53 US$14,528
2025-05-29 2025-05-29 PrS Proposed sale

Director

Non-Executive Director
5,500
15.01
US$82,536
5,500 15.01 US$82,536
2025-05-27 2025-05-27 PrS Proposed sale

Director

Non-Executive Director
3,000
14.75
US$44,263
3,000 14.75 US$44,263
2025-05-22 2025-05-22 PrS Proposed sale

Director

Non-Executive Director
500
14.41
US$7,203
500 14.41 US$7,203
2025-05-19 2025-05-19 PrS Proposed sale

Director

Non-Executive Director
3,000
14.77
US$44,315
3,000 14.77 US$44,315
2025-05-16 2025-05-16 PrS Proposed sale

Director

Non-Executive Director
2,500
14.74
US$36,839
2,500 14.74 US$36,839
2025-05-15 2025-05-15 PrS Proposed sale

Director

Non-Executive Director
750
14.52
US$10,889
750 14.52 US$10,889
2025-05-14 2025-05-14 PrS Proposed sale

Director

Non-Executive Director
250
14.13
US$3,531
250 14.13 US$3,531
2025-05-12 2025-05-12 PrS Proposed sale

Director

Non-Executive Director
5,000
14.51
US$72,547
5,000 14.51 US$72,547
2025-05-09 2025-05-09 PrS Proposed sale

Director

Non-Executive Director
10,000
13.72
US$137,245
10,000 13.72 US$137,245
2024-10-17 2024-10-15 S Sale Large shareholder
2,300 -3.5%
13.02
US$29,946
2,300 -3.5% 13.02 US$29,946
2024-10-15 2024-10-14 S Sale Large shareholder
1,300 -1.9%
13.12
US$17,056
1,300 -1.9% 13.12 US$17,056
2024-10-15 2024-10-11 S Sale Large shareholder
1,580 -2.3%
13.37
US$21,125
1,580 -2.3% 13.37 US$21,125
2024-10-15 2024-10-10 S Sale Large shareholder
3,000 -4.1%
13.39
US$40,170
3,000 -4.1% 13.39 US$40,170
2024-10-15 2024-10-09 S Sale Large shareholder
1,816 -2.4%
13.36
US$24,262
1,816 -2.4% 13.36 US$24,262
2024-10-15 2024-10-08 S Sale Large shareholder
1,800 -2.4%
13.13
US$23,634
1,800 -2.4% 13.13 US$23,634
2024-10-15 2024-10-01 S Sale Large shareholder
1,399 -1.8%
13.54
US$18,942
1,399 -1.8% 13.54 US$18,942
2024-06-24 2024-06-06 S Sale

EVP & President, Europe

Officer
3,068 -3.0%
15.30
US$46,940
3,068 -3.0% 15.30 US$46,940
2023-12-01 2023-11-30 S Sale

EVP & President, Asia

Officer
13,000 -19.2%
17.06
US$221,780
13,000 -19.2% 17.06 US$221,780
2023-12-01 2023-11-29 S Sale

EVP & President, Asia

Officer
2,000 -2.9%
17.59
US$35,180
2,000 -2.9% 17.59 US$35,180
2023-11-27 2023-11-21 S Sale

EVP, General Counsel

Officer
3,999 -8.4%
17.31
US$69,223
3,999 -8.4% 17.31 US$69,223
2023-08-31 2023-08-29 S Sale

EVP & President, Europe

Officer
15,000 -13.7%
16.77
US$251,550
15,000 -13.7% 16.77 US$251,550
2023-08-29 2023-08-28 S Sale

EVP & President, Asia

Officer
12,036 -14.7%
16.40
US$197,390
12,036 -14.7% 16.40 US$197,390
2023-08-29 2023-08-25 S Sale

EVP & President, Asia

Officer
200 -0.3%
16.50
US$3,300
200 -0.3% 16.50 US$3,300
2023-06-21 2023-06-09 S Sale

EVP & President, Europe

Officer
1,767 -1.8%
12.09
US$21,363
1,767 -1.8% 12.09 US$21,363
2023-06-21 2023-06-08 S Sale

EVP & President, Europe

Officer
2,630 -2.6%
12.00
US$31,560
2,630 -2.6% 12.00 US$31,560
2023-06-21 2023-06-05 S Sale

EVP & President, Europe

Officer
1,315 -1.3%
11.20
US$14,728
1,315 -1.3% 11.20 US$14,728
2023-06-21 2023-06-02 S Sale

EVP & President, Asia

Officer
622 -0.8%
11.14
US$6,929
622 -0.8% 11.14 US$6,929
2023-06-21 2023-06-02 S Sale

EVP & President, Europe

Officer
618 -0.6%
11.19
US$6,915
618 -0.6% 11.19 US$6,915
2023-06-21 2023-06-01 S Sale

EVP & President, Asia

Officer
1,025 -1.3%
11.29
US$11,572
1,025 -1.3% 11.29 US$11,572
2023-06-21 2023-06-01 S Sale

EVP & President, Europe

Officer
1,638 -1.6%
11.28
US$18,477
1,638 -1.6% 11.28 US$18,477
2023-06-21 2023-05-25 S Sale

EVP & President, Asia

Officer
9,683 -11.2%
11.19
US$108,353
9,683 -11.2% 11.19 US$108,353
2023-06-21 2023-05-25 S Sale

EVP & President, Europe

Officer
1,500 -1.4%
11.36
US$17,040
1,500 -1.4% 11.36 US$17,040
2023-06-21 2023-05-24 S Sale

EVP & President, Asia

Officer
1,623 -1.8%
11.12
US$18,048
1,623 -1.8% 11.12 US$18,048
2023-06-21 2023-05-23 S Sale

EVP & President, Asia

Officer
2,311 -2.5%
11.13
US$25,721
2,311 -2.5% 11.13 US$25,721
2023-06-21 2023-05-22 S Sale

EVP & President, Asia

Officer
206 -0.2%
11.12
US$2,291
206 -0.2% 11.12 US$2,291