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United States Computers, Phones & Household Electronics

GoPro Inc (GPRO)

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Over the last 90 days, GoPro Inc. has seen insider activity dominated by sales, with a total sell value of $291,754.06. Notably, Brian McGee, an officer, made several proposed and planned sales totaling over $270,000. Stephen Jason Christopher also engaged in planned and proposed sales.
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Ticker: GPRO Exchange: NSM
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• Purchase • Sale • Planned purchase • Planned sale Net purchase Net sale Activity signal Earnings
Top insiders
Trades
MCGEE BRIAN
President and COO
1 sale — total 127,091 USD
Planned sale 20 May 2026
Value US$4,468,869.93 | Price 375.68 | Shares 86,860
Proposed sale 20 May 2026
Value US$2,770,209.86 | Price 198.53 | Shares 71,292
Planned sale 18 May 2026
Value US$18,752.34 | Price 1.11 | Shares 16,894
Proposed sale 18 May 2026
Value US$18,819.92 | Price 1.11 | Shares 16,894
Planned sale 20 Feb 2026
Value US$47,137.08 | Price 0.79 | Shares 59,509
Proposed sale 20 Feb 2026
Value US$47,137.08 | Price 0.79 | Shares 59,509
Planned sale 18 Feb 2026
Value US$4,299.84 | Price 0.80 | Shares 5,393
Proposed sale 18 Feb 2026
Value US$4,299.84 | Price 0.80 | Shares 5,393
Planned sale 20 Nov 2025
Value US$7,189.03 | Price 1.57 | Shares 4,579
Proposed sale 20 Nov 2025
Value US$7,189.03 | Price 1.57 | Shares 4,579
Planned sale 18 Nov 2025
Value US$39,565.33 | Price 1.52 | Shares 26,011
Proposed sale 18 Nov 2025
Value US$39,564.18 | Price 1.52 | Shares 26,011
Sale 19 Sep 2025
Value US$29,880.00 | Price 2.49 | Shares 12,000
Proposed sale 26 Aug 2025
Value US$201,225.60 | Price 1.80 | Shares 111,792
Planned sale 20 Aug 2025
Value US$186,563.47 | Price 1.24 | Shares 150,043
Proposed sale 20 Aug 2025
Value US$186,548.46 | Price 1.24 | Shares 150,043
Proposed sale 14 Aug 2025
Value US$39,276.00 | Price 1.31 | Shares 30,000
Proposed sale 13 Aug 2025
Value US$74,580.00 | Price 1.24 | Shares 60,000
Planned sale 19 Feb 2025
Value US$5,414.38 | Price 0.86 | Shares 6,323
Proposed sale 19 Feb 2025
Value US$5,413.75 | Price 0.86 | Shares 6,323
Sale 14 Nov 2024
Value US$276,288.41 | Price 1.26 | Shares 219,120
Sale 13 Nov 2024
Value US$82,803.70 | Price 1.35 | Shares 61,268
Proposed sale 13 Nov 2024
Value US$398,151.00 | Price 1.42 | Shares 280,388
Planned sale 31 May 2024
Value US$2,744.82 | Price 1.53 | Shares 1,794
Planned sale 16 Feb 2024
Value US$19,692.31 | Price 2.41 | Shares 8,166
Planned sale 16 Feb 2024
Value US$291,264.09 | Price 2.40 | Shares 121,441
Planned sale 16 Feb 2024
Value US$67,093.81 | Price 2.41 | Shares 27,849
Proposed sale 16 Feb 2024
Value US$67,091.03 | Price 2.41 | Shares 27,849
Proposed sale 16 Feb 2024
Value US$291,264.09 | Price 2.40 | Shares 121,441
Proposed sale 16 Feb 2024
Value US$19,691.90 | Price 2.41 | Shares 8,166
Planned sale 16 Nov 2023
Value US$33,146.79 | Price 3.49 | Shares 9,511
Planned sale 16 Nov 2023
Value US$19,045.73 | Price 3.48 | Shares 5,466
Proposed sale 16 Nov 2023
Value US$33,146.79 | Price 3.49 | Shares 9,511
Proposed sale 16 Nov 2023
Value US$19,045.18 | Price 3.48 | Shares 5,466
Planned sale 16 Aug 2023
Value US$27,785.57 | Price 3.67 | Shares 7,571
Planned sale 16 Aug 2023
Value US$18,195.86 | Price 3.67 | Shares 4,958
Proposed sale 16 Aug 2023
Value US$27,785.57 | Price 3.67 | Shares 7,571
Planned sale 26 May 2023
Value US$72,587.94 | Price 4.03 | Shares 18,028
Proposed sale 26 May 2023
Value US$72,587.94 | Price 4.03 | Shares 18,028
Planned sale 25 May 2023
Value US$54,319.94 | Price 4.06 | Shares 13,376
Proposed sale 25 May 2023
Value US$54,319.94 | Price 4.06 | Shares 13,376
Planned sale 16 May 2023
Value US$16,874.40 | Price 3.95 | Shares 4,272
Planned sale 12 May 2023
Value US$52,813.03 | Price 3.86 | Shares 13,691
Proposed sale 12 May 2023
Value US$52,811.66 | Price 3.86 | Shares 13,691
Planned sale 11 May 2023
Value US$39,821.82 | Price 3.96 | Shares 10,055
Planned sale 11 May 2023
Value US$87,210.86 | Price 3.95 | Shares 22,105
Proposed sale 11 May 2023
Value US$39,821.62 | Price 3.96 | Shares 10,055
Proposed sale 11 May 2023
Value US$87,208.65 | Price 3.95 | Shares 22,105
Planned sale 6 Apr 2023
Value US$34,125.77 | Price 4.77 | Shares 7,155
Planned sale 17 Feb 2023
Value US$430,161.45 | Price 5.66 | Shares 76,011
Sale 16 Feb 2023
Value US$289,210.00 | Price 5.78 | Shares 50,000
Planned sale 16 Feb 2023
Value US$14,575.00 | Price 5.83 | Shares 2,500
Planned sale 16 Feb 2023
Value US$243,346.02 | Price 5.89 | Shares 41,346
Planned sale 27 Jan 2023
Value US$514,164.00 | Price 6.00 | Shares 85,694
Planned sale 26 Jan 2023
Value US$1,116.00 | Price 6.00 | Shares 186
Planned sale 29 Nov 2022
Value US$86,196.94 | Price 5.31 | Shares 16,225
Planned sale 16 Nov 2022
Value US$25,282.98 | Price 5.58 | Shares 4,531
Planned sale 16 Aug 2022
Value US$108,455.45 | Price 6.74 | Shares 16,098
Planned sale 16 Aug 2022
Value US$18,217.65 | Price 6.71 | Shares 2,715
Planned sale 24 Jun 2022
Value US$86,245.81 | Price 6.12 | Shares 14,089
Planned sale 17 Jun 2022
Value US$34,490.42 | Price 5.85 | Shares 5,896
Planned sale 7 Jun 2022
Value US$91,565.94 | Price 6.72 | Shares 13,634
Planned sale 31 May 2022
Value US$118,152.90 | Price 6.84 | Shares 17,267
Planned sale 17 May 2022
Value US$36,816.52 | Price 7.01 | Shares 5,252
Sale 9 May 2022
Value US$105,416.89 | Price 6.48 | Shares 16,257
Buy 9 May 2022
Value US$19,525.50 | Price 6.51 | Shares 3,000
Planned sale 9 May 2022
Value US$32,867.27 | Price 6.84 | Shares 4,806
Planned sale 9 May 2022
Value US$114,344.70 | Price 6.84 | Shares 16,709
Planned sale 20 Apr 2022
Value US$275,781.06 | Price 9.00 | Shares 30,642
Planned sale 11 Apr 2022
Value US$1,633,480.00 | Price 8.17 | Shares 200,000
Planned sale 18 Mar 2022
Value US$1,307,751.98 | Price 8.03 | Shares 162,838
Planned sale 17 Mar 2022
Value US$297,344.31 | Price 8.00 | Shares 37,162
Planned sale 16 Feb 2022
Value US$207.00 | Price 9.00 | Shares 23
Planned sale 16 Feb 2022
Value US$22,027.94 | Price 8.98 | Shares 2,453
Planned sale 16 Feb 2022
Value US$341,590.63 | Price 8.91 | Shares 38,328
Abbreviations B: Buy, S: Sell, PP: Planned purchase, PlS: Planned sale, PrS: Proposed sale, O: Option / Other
Notification date Transaction date B/S Transaction type Insider and/or position Nb. shares
Price
Value 		Number of shares Price Value Details
2026-05-22 2026-05-20 PlS Planned sale
MCGEE BRIAN

President and COO

Officer
86,860 -47.6%
375.68
US$4,468,870 		86,860 -47.6% 375.68 US$4,468,870
2026-05-20 2026-05-20 PrS Proposed sale
BRIAN MCGEE

Officer

Officer
71,292
198.53
US$2,770,210 		71,292 198.53 US$2,770,210
2026-05-19 2026-05-18 PlS Planned sale
Stephen Jason Christopher

SVP, General Counsel

Officer
68,301 -30.5%
291.37
US$3,932,471 		68,301 -30.5% 291.37 US$3,932,471
2026-05-18 2026-05-18 PrS Proposed sale
JASON STEPHEN

Officer

Officer
16,894
1.11
US$18,820 		16,894 1.11 US$18,820
2026-02-24 2026-02-20 PlS Planned sale
MCGEE BRIAN

EVP, CFO and COO

Officer
59,509 -8.0%
0.79
US$47,137 		59,509 -8.0% 0.79 US$47,137
2026-02-20 2026-02-20 PrS Proposed sale
BRIAN MCGEE

Officer

Officer
59,509
0.79
US$47,137 		59,509 0.79 US$47,137
2026-02-19 2026-02-18 PlS Planned sale
Stephen Jason Christopher

SVP, General Counsel

Officer
5,393 -3.9%
0.80
US$4,300 		5,393 -3.9% 0.80 US$4,300
2026-02-18 2026-02-18 PrS Proposed sale
JASON STEPHEN

Officer

Officer
5,393
0.80
US$4,300 		5,393 0.80 US$4,300
2025-11-24 2025-11-20 PlS Planned sale
MCGEE BRIAN

EVP, CFO and COO

Officer
4,579 -0.6%
1.57
US$7,189 		4,579 -0.6% 1.57 US$7,189
2025-11-20 2025-11-20 PrS Proposed sale
BRIAN MCGEE

Officer

Officer
4,579
1.57
US$7,189 		4,579 1.57 US$7,189
2025-11-20 2025-11-18 PlS Planned sale
Stephen Jason Christopher

VP, GC and Corporate Secretary

Officer
26,011 -15.3%
1.52
US$39,565 		26,011 -15.3% 1.52 US$39,565
2025-11-18 2025-11-18 PrS Proposed sale
JASON STEPHEN

Officer

Officer
26,011
1.52
US$39,564 		26,011 1.52 US$39,564
2025-09-26 2025-09-19 S Sale
3.3
Brumder William George
Large shareholder
12,000 -0.1%
2.49
US$29,880 		12,000 -0.1% 2.49 US$29,880
2025-08-26 2025-08-26 PrS Proposed sale
3.2
Peter Gotcher

Director

Non-Executive Director
111,792
1.80
US$201,226 		111,792 1.80 US$201,226
2025-08-21 2025-08-20 PlS Planned sale
MCGEE BRIAN

EVP, CFO and COO

Officer
150,043 -16.1%
1.24
US$186,563 		150,043 -16.1% 1.24 US$186,563
2025-08-20 2025-08-20 PrS Proposed sale
BRIAN MCGEE

Officer

Officer
150,043
1.24
US$186,548 		150,043 1.24 US$186,548
2025-08-14 2025-08-14 PrS Proposed sale
3.2
GOLDMAN-VALERIOTE FAMILY TRUST

Director

Non-Executive Director
30,000
1.31
US$39,276 		30,000 1.31 US$39,276
2025-08-13 2025-08-13 PrS Proposed sale
3.2
GOLDMAN-VALERIOTE FAMILY TRUST

Director

Non-Executive Director
60,000
1.24
US$74,580 		60,000 1.24 US$74,580
2025-02-20 2025-02-19 PlS Planned sale
Jahnke Dean

SVP, Global Sales, CM, RE

Officer
6,323 -1.7%
0.86
US$5,414 		6,323 -1.7% 0.86 US$5,414
2025-02-19 2025-02-19 PrS Proposed sale
DEAN JAHNKE

Officer

Officer
6,323
0.86
US$5,414 		6,323 0.86 US$5,414
2024-11-15 2024-11-14 S Sale
2.3
Lurie Alexander J
Non-Executive Director
219,120 -100.0%
1.26
US$276,288 		219,120 -100.0% 1.26 US$276,288
2024-11-15 2024-11-13 S Sale
2.3
Lurie Alexander J
Non-Executive Director
61,268 -21.9%
1.35
US$82,804 		61,268 -21.9% 1.35 US$82,804
2024-11-13 2024-11-13 PrS Proposed sale
2.3
Alexander J. Lurie

Director

Non-Executive Director
280,388
1.42
US$398,151 		280,388 1.42 US$398,151
2024-06-04 2024-05-31 PlS Planned sale
Jahnke Dean

SVP, Global Sales, CM, RE

Officer
1,794 -0.5%
1.53
US$2,745 		1,794 -0.5% 1.53 US$2,745
2024-02-20 2024-02-16 PlS Planned sale
Lafrades Charles

Chief Accounting Officer

Officer
8,166 -8.1%
2.41
US$19,692 		8,166 -8.1% 2.41 US$19,692
2024-02-20 2024-02-16 PlS Planned sale
MCGEE BRIAN

EVP, CFO and COO

Officer
121,441 -29.6%
2.40
US$291,264 		121,441 -29.6% 2.40 US$291,264
2024-02-20 2024-02-16 PlS Planned sale
Jahnke Dean

SVP, Global Sales, CM, RE

Officer
27,849 -9.4%
2.41
US$67,094 		27,849 -9.4% 2.41 US$67,094
2024-02-16 2024-02-16 PrS Proposed sale
DEAN JAHNKE

Officer

Officer
27,849
2.41
US$67,091 		27,849 2.41 US$67,091
2024-02-16 2024-02-16 PrS Proposed sale
BRIAN MCGEE

Officer

Officer
121,441
2.40
US$291,264 		121,441 2.40 US$291,264
2024-02-16 2024-02-16 PrS Proposed sale
CHARLES LAFRADES

Officer

Officer
8,166
2.41
US$19,692 		8,166 2.41 US$19,692
2023-11-17 2023-11-16 PlS Planned sale
MCGEE BRIAN

EVP, CFO and COO

Officer
9,511 -2.4%
3.49
US$33,147 		9,511 -2.4% 3.49 US$33,147
2023-11-17 2023-11-16 PlS Planned sale
Saltman Eve T.

SVP, Corp/Bus Dev, CLO, Sec

Officer
5,466 -2.5%
3.48
US$19,046 		5,466 -2.5% 3.48 US$19,046
2023-11-16 2023-11-16 PrS Proposed sale
BRIAN MCGEE

Officer

Officer
9,511
3.49
US$33,147 		9,511 3.49 US$33,147
2023-11-16 2023-11-16 PrS Proposed sale
EVE T SALTMAN

Officer

Officer
5,466
3.48
US$19,045 		5,466 3.48 US$19,045
2023-08-17 2023-08-16 PlS Planned sale
Lafrades Charles

Chief Accounting Officer

Officer
7,571 -6.7%
3.67
US$27,786 		7,571 -6.7% 3.67 US$27,786
2023-08-17 2023-08-16 PlS Planned sale
Saltman Eve T.

SVP, Corp/Bus Dev, CLO, Sec

Officer
4,958 -2.2%
3.67
US$18,196 		4,958 -2.2% 3.67 US$18,196
2023-08-16 2023-08-16 PrS Proposed sale
CHARLES LAFRADES

Officer

Officer
7,571
3.67
US$27,786 		7,571 3.67 US$27,786
2023-05-31 2023-05-26 PlS Planned sale
Jahnke Dean

SVP, Global Sales, CM, RE

Officer
18,028 -5.9%
4.03
US$72,588 		18,028 -5.9% 4.03 US$72,588
2023-05-26 2023-05-26 PrS Proposed sale
DEAN JAHNKE

Officer

Officer
18,028
4.03
US$72,588 		18,028 4.03 US$72,588
2023-05-30 2023-05-25 PlS Planned sale
MCGEE BRIAN

EVP, CFO and COO

Officer
13,376 -3.3%
4.06
US$54,320 		13,376 -3.3% 4.06 US$54,320
2023-05-25 2023-05-25 PrS Proposed sale
BRIAN MCGEE

Officer

Officer
13,376
4.06
US$54,320 		13,376 4.06 US$54,320
2023-05-17 2023-05-16 PlS Planned sale
Saltman Eve T.

SVP, Corp/Bus Dev, CLO, Sec

Officer
4,272 -1.9%
3.95
US$16,874 		4,272 -1.9% 3.95 US$16,874
2023-05-15 2023-05-12 PlS Planned sale
Jahnke Dean

SVP, Global Sales, CM, RE

Officer
13,691 -4.3%
3.86
US$52,813 		13,691 -4.3% 3.86 US$52,813
2023-05-12 2023-05-12 PrS Proposed sale
DEAN JAHNKE

Officer

Officer
13,691
3.86
US$52,812 		13,691 3.86 US$52,812
2023-05-15 2023-05-11 PlS Planned sale
Jahnke Dean

SVP, Global Sales, CM, RE

Officer
10,055 -3.0%
3.96
US$39,822 		10,055 -3.0% 3.96 US$39,822
2023-05-15 2023-05-11 PlS Planned sale
Lafrades Charles

Chief Accounting Officer

Officer
22,105 -15.6%
3.95
US$87,211 		22,105 -15.6% 3.95 US$87,211
2023-05-11 2023-05-11 PrS Proposed sale
DEAN JAHNKE

Officer

Officer
10,055
3.96
US$39,822 		10,055 3.96 US$39,822
2023-05-11 2023-05-11 PrS Proposed sale
CHARLES LAFRADES

Officer

Officer
22,105
3.95
US$87,209 		22,105 3.95 US$87,209
2023-04-10 2023-04-06 PlS Planned sale
MCGEE BRIAN

EVP, CFO and COO

Officer
7,155 -1.7%
4.77
US$34,126 		7,155 -1.7% 4.77 US$34,126
2023-02-21 2023-02-17 PlS Planned sale
MCGEE BRIAN

EVP, CFO and COO

Officer
76,011 -15.5%
5.66
US$430,161 		76,011 -15.5% 5.66 US$430,161
2023-02-21 2023-02-16 S Sale
3.2
ZALAZNICK LAUREN
Non-Executive Director
50,000 -36.5%
5.78
US$289,210 		50,000 -36.5% 5.78 US$289,210
2023-02-21 2023-02-16 PlS Planned sale
Lafrades Charles

Chief Accounting Officer

Officer
2,500 -2.5%
5.83
US$14,575 		2,500 -2.5% 5.83 US$14,575
2023-02-21 2023-02-16 PlS Planned sale
Saltman Eve T.

SVP, Corp/Bus Dev, CLO, Sec

Officer
41,346 -22.6%
5.89
US$243,346 		41,346 -22.6% 5.89 US$243,346
2023-01-30 2023-01-27 PlS Planned sale
Hinge Kevin

SVP, Chief Supply Chain Off.

Officer
85,694 -38.2%
6.00
US$514,164 		85,694 -38.2% 6.00 US$514,164
2023-01-30 2023-01-26 PlS Planned sale
Hinge Kevin

SVP, Chief Supply Chain Off.

Officer
186 -0.1%
6.00
US$1,116 		186 -0.1% 6.00 US$1,116
2022-12-01 2022-11-29 PlS Planned sale
MCGEE BRIAN

EVP, CFO and COO

Officer
16,225 -5.5%
5.31
US$86,197 		16,225 -5.5% 5.31 US$86,197
2022-11-17 2022-11-16 PlS Planned sale
Saltman Eve T.

SVP, Corp/Bus Dev, CLO, Sec

Officer
4,531 -2.3%
5.58
US$25,283 		4,531 -2.3% 5.58 US$25,283
2022-08-17 2022-08-16 PlS Planned sale
MCGEE BRIAN

EVP, CFO and COO

Officer
16,098 -5.1%
6.74
US$108,455 		16,098 -5.1% 6.74 US$108,455
2022-08-17 2022-08-16 PlS Planned sale
Saltman Eve T.

SVP, Corp/Bus Dev, CLO, Sec

Officer
2,715 -1.3%
6.71
US$18,218 		2,715 -1.3% 6.71 US$18,218
2022-06-28 2022-06-24 PlS Planned sale
Jahnke Dean

SVP, Global Sales, CM, RE

Officer
14,089 -5.4%
6.12
US$86,246 		14,089 -5.4% 6.12 US$86,246
2022-06-22 2022-06-17 PlS Planned sale
Jahnke Dean

SVP, Global Sales, CM, RE

Officer
5,896 -2.2%
5.85
US$34,490 		5,896 -2.2% 5.85 US$34,490
2022-06-09 2022-06-07 PlS Planned sale
Jahnke Dean

SVP, Global Sales, CM, RE

Officer
13,634 -4.8%
6.72
US$91,566 		13,634 -4.8% 6.72 US$91,566
2022-06-02 2022-05-31 PlS Planned sale
MCGEE BRIAN

EVP, CFO and COO

Officer
17,267 -5.1%
6.84
US$118,153 		17,267 -5.1% 6.84 US$118,153
2022-05-18 2022-05-17 PlS Planned sale
Saltman Eve T.

SVP, Corp/Bus Dev, CLO, Sec

Officer
5,252 -2.5%
7.01
US$36,817 		5,252 -2.5% 7.01 US$36,817
2022-05-11 2022-05-09 S Sale
2.7
Ahmad-Taylor Tyrone
Non-Executive Director
16,257 -79.4%
6.48
US$105,417 		16,257 -79.4% 6.48 US$105,417
2022-05-11 2022-05-09 B Purchase
2.0
Welts Frederic
Non-Executive Director
3,000 +2.4%
6.51
US$19,526 		3,000 +2.4% 6.51 US$19,526
2022-05-11 2022-05-09 PlS Planned sale
Lafrades Charles

Chief Accounting Officer

Officer
4,806 -4.1%
6.84
US$32,867 		4,806 -4.1% 6.84 US$32,867
2022-05-11 2022-05-09 PlS Planned sale
Jahnke Dean

SVP, Global Sales, CM, RE

Officer
16,709 -5.6%
6.84
US$114,345 		16,709 -5.6% 6.84 US$114,345
2022-04-22 2022-04-20 PlS Planned sale
Lapic S Aimee

SVP, Chf. Digital & Mktg. Off

Officer
30,642 -9.2%
9.00
US$275,781 		30,642 -9.2% 9.00 US$275,781
2022-04-13 2022-04-11 PlS Planned sale
Woodman Nicholas

CEO, Chairman of the Board

Executive Director Large shareholder
200,000 -100.0%
8.17
US$1,633,480 		200,000 -100.0% 8.17 US$1,633,480
2022-03-21 2022-03-18 PlS Planned sale
Woodman Nicholas

CEO, Chairman of the Board

Executive Director Large shareholder
162,838 -100.0%
8.03
US$1,307,752 		162,838 -100.0% 8.03 US$1,307,752
2022-03-21 2022-03-17 PlS Planned sale
Woodman Nicholas

CEO, Chairman of the Board

Executive Director Large shareholder
37,162 -100.0%
8.00
US$297,344 		37,162 -100.0% 8.00 US$297,344
2022-02-17 2022-02-16 PlS Planned sale
Lapic S Aimee

SVP, Chf. Digital & Mktg. Off

Officer
23 -0.0%
9.00
US$207 		23 -0.0% 9.00 US$207
2022-02-17 2022-02-16 PlS Planned sale
Lafrades Charles

Chief Accounting Officer

Officer
2,453 -2.8%
8.98
US$22,028 		2,453 -2.8% 8.98 US$22,028
2022-02-17 2022-02-16 PlS Planned sale
Saltman Eve T.

SVP, Corp/Bus Dev, CLO, Sec

Officer
38,328 -17.7%
8.91
US$341,591 		38,328 -17.7% 8.91 US$341,591
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