United States Hotels & Entertainment Services

Sweetgreen Inc (SG)

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Over the past 90 days, Sweetgreen Inc. insiders executed two proposed sales totaling approximately $131,352. These transactions by officers Jascon Cochran and Jamie McConnell occurred in May 2026, following the company's May 7 earnings report. Prior to these sales, Goldman Sachs Group Inc. reported significant buying activity in early April 2026.
Ticker: SG Exchange: NYS
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• Purchase • Sale • Planned purchase • Planned sale Net purchase Net sale Buy signal Sell signal Earnings
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Top insiders
Trades
Jamie McConnell
Officer
1 sale — total 11,194 USD
Proposed sale 18 May 2026
Value US$4,415,372.73 | Price 488.70 | Shares 40,807
Proposed sale 18 May 2026
Value US$1,124,192.36 | Price 173.65 | Shares 25,802
Buy 7 Apr 2026
Value US$912.00 | Price 5.70 | Shares 160
Buy 7 Apr 2026
Value US$944.54 | Price 5.69 | Shares 166
Buy 7 Apr 2026
Value US$1,054.68 | Price 5.61 | Shares 188
Buy 7 Apr 2026
Value US$1,099.56 | Price 5.61 | Shares 196
Buy 7 Apr 2026
Value US$1,134.00 | Price 5.67 | Shares 200
Buy 7 Apr 2026
Value US$1,132.00 | Price 5.66 | Shares 200
Buy 7 Apr 2026
Value US$1,139.67 | Price 5.67 | Shares 201
Buy 7 Apr 2026
Value US$1,248.65 | Price 5.65 | Shares 221
Buy 7 Apr 2026
Value US$1,463.80 | Price 5.63 | Shares 260
Buy 7 Apr 2026
Value US$1,536.80 | Price 5.65 | Shares 272
Buy 7 Apr 2026
Value US$1,647.36 | Price 5.72 | Shares 288
Buy 7 Apr 2026
Value US$1,650.10 | Price 5.69 | Shares 290
Buy 7 Apr 2026
Value US$1,678.55 | Price 5.69 | Shares 295
Buy 7 Apr 2026
Value US$1,701.00 | Price 5.67 | Shares 300
Buy 7 Apr 2026
Value US$1,940.29 | Price 5.69 | Shares 341
Buy 7 Apr 2026
Value US$2,082.54 | Price 5.69 | Shares 366
Buy 7 Apr 2026
Value US$2,133.75 | Price 5.69 | Shares 375
Buy 7 Apr 2026
Value US$3,390.00 | Price 5.65 | Shares 600
Buy 7 Apr 2026
Value US$4,080.86 | Price 5.66 | Shares 721
Buy 7 Apr 2026
Value US$5,099.66 | Price 5.66 | Shares 901
Buy 7 Apr 2026
Value US$5,099.66 | Price 5.66 | Shares 901
Buy 7 Apr 2026
Value US$5,382.66 | Price 5.66 | Shares 951
Buy 7 Apr 2026
Value US$5,803.80 | Price 5.69 | Shares 1,020
Buy 7 Apr 2026
Value US$6,978.78 | Price 5.66 | Shares 1,233
Buy 7 Apr 2026
Value US$8,512.24 | Price 5.69 | Shares 1,496
Buy 7 Apr 2026
Value US$8,486.30 | Price 5.65 | Shares 1,502
Buy 7 Apr 2026
Value US$9,072.98 | Price 5.66 | Shares 1,603
Buy 7 Apr 2026
Value US$11,676.58 | Price 5.66 | Shares 2,063
Buy 7 Apr 2026
Value US$63,972.67 | Price 5.69 | Shares 11,243
Buy 7 Apr 2026
Value US$3,220,540.00 | Price 5.69 | Shares 566,000
Buy 5 Mar 2026
Value US$25,283.88 | Price 5.71 | Shares 4,428
Buy 12 Nov 2025
Value US$49,990.75 | Price 5.57 | Shares 8,975
Buy 12 Nov 2025
Value US$49,813.00 | Price 5.45 | Shares 9,140
Buy 12 Nov 2025
Value US$999,688.00 | Price 5.56 | Shares 179,800
Sale 18 Aug 2025
Value US$105,960.70 | Price 9.19 | Shares 11,530
Proposed sale 18 Aug 2025
Value US$105,960.70 | Price 9.19 | Shares 11,530
Buy 23 May 2025
Value US$251,712.00 | Price 13.11 | Shares 19,200
Sale 16 May 2025
Value US$153,640.24 | Price 15.23 | Shares 10,088
Proposed sale 16 May 2025
Value US$153,640.24 | Price 15.23 | Shares 10,088
Planned sale 15 Apr 2025
Value US$84,280.00 | Price 21.07 | Shares 4,000
Proposed sale 15 Apr 2025
Value US$253,200.00 | Price 21.10 | Shares 12,000
Sale 17 Mar 2025
Value US$118,452.60 | Price 23.80 | Shares 4,977
Sale 17 Mar 2025
Value US$50,527.40 | Price 23.80 | Shares 2,123
Sale 17 Mar 2025
Value US$136,064.60 | Price 23.80 | Shares 5,717
Planned sale 17 Mar 2025
Value US$95,520.00 | Price 23.88 | Shares 4,000
Sale 17 Mar 2025
Value US$97,794.20 | Price 23.80 | Shares 4,109
Sale 17 Mar 2025
Value US$50,527.40 | Price 23.80 | Shares 2,123
Proposed sale 17 Mar 2025
Value US$116,959.50 | Price 23.50 | Shares 4,977
Proposed sale 17 Mar 2025
Value US$116,959.50 | Price 23.50 | Shares 4,977
Proposed sale 17 Mar 2025
Value US$96,561.50 | Price 23.50 | Shares 4,109
Proposed sale 17 Mar 2025
Value US$49,890.50 | Price 23.50 | Shares 2,123
Proposed sale 17 Mar 2025
Value US$49,890.50 | Price 23.50 | Shares 2,123
Proposed sale 17 Mar 2025
Value US$134,339.63 | Price 23.50 | Shares 5,717
Planned sale 10 Mar 2025
Value US$185,370.00 | Price 25.05 | Shares 7,400
Planned sale 10 Mar 2025
Value US$185,370.00 | Price 25.05 | Shares 7,400
Planned sale 10 Mar 2025
Value US$185,370.00 | Price 25.05 | Shares 7,400
Proposed sale 10 Mar 2025
Value US$4,367,992.00 | Price 23.50 | Shares 185,872
Proposed sale 10 Mar 2025
Value US$4,384,559.00 | Price 23.50 | Shares 186,577
Proposed sale 10 Mar 2025
Value US$4,307,127.00 | Price 23.50 | Shares 183,282
Sale 18 Feb 2025
Value US$188,248.68 | Price 27.18 | Shares 6,926
Planned sale 18 Feb 2025
Value US$5,392.00 | Price 26.96 | Shares 200
Planned sale 18 Feb 2025
Value US$5,146.00 | Price 25.73 | Shares 200
Planned sale 18 Feb 2025
Value US$90,000.00 | Price 25.00 | Shares 3,600
Proposed sale 18 Feb 2025
Value US$188,248.68 | Price 27.18 | Shares 6,926
Planned sale 15 Jan 2025
Value US$54,384.00 | Price 33.99 | Shares 1,600
Planned sale 15 Jan 2025
Value US$210,688.00 | Price 32.92 | Shares 6,400
Proposed sale 15 Jan 2025
Value US$785,760.00 | Price 32.74 | Shares 24,000
Sale 13 Dec 2024
Value US$6,421,608.27 | Price 37.73 | Shares 170,199
Sale 13 Dec 2024
Value US$6,421,608.27 | Price 37.73 | Shares 170,199
Sale 13 Dec 2024
Value US$6,421,608.27 | Price 37.73 | Shares 170,199
Proposed sale 13 Dec 2024
Value US$6,086,050.00 | Price 35.76 | Shares 170,199
Proposed sale 13 Dec 2024
Value US$6,086,077.00 | Price 35.76 | Shares 170,199
Proposed sale 13 Dec 2024
Value US$6,086,088.00 | Price 35.76 | Shares 170,199
Abbreviations B: Buy, S: Sell, PP: Planned purchase, PlS: Planned sale, PrS: Proposed sale, O: Option / Other
Notification date Transaction date B/S Transaction type Insider and/or position Nb. shares
Price
Value 		Number of shares Price Value Details
2026-05-18 2026-05-18 PrS Proposed sale
3.5
Jamie McConnell

Officer

Officer
40,807
488.70
US$4,415,373 		40,807 488.70 US$4,415,373
2026-05-18 2026-05-18 PrS Proposed sale
Jascon Cochran

Officer

Officer
25,802
173.65
US$1,124,192 		25,802 173.65 US$1,124,192
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
98,844 +23.2%
425.13
US$1,264,761 		98,844 +23.2% 425.13 US$1,264,761
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
166 +0.0%
5.69
US$945 		166 +0.0% 5.69 US$945
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
188 +0.0%
5.61
US$1,055 		188 +0.0% 5.61 US$1,055
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
196 +0.0%
5.61
US$1,100 		196 +0.0% 5.61 US$1,100
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
200 +0.0%
5.67
US$1,134 		200 +0.0% 5.67 US$1,134
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
200 +0.0%
5.66
US$1,132 		200 +0.0% 5.66 US$1,132
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
201 +0.0%
5.67
US$1,140 		201 +0.0% 5.67 US$1,140
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
221 +0.0%
5.65
US$1,249 		221 +0.0% 5.65 US$1,249
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
260 +0.0%
5.63
US$1,464 		260 +0.0% 5.63 US$1,464
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
272 +0.0%
5.65
US$1,537 		272 +0.0% 5.65 US$1,537
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
288 +0.0%
5.72
US$1,647 		288 +0.0% 5.72 US$1,647
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
290 +0.0%
5.69
US$1,650 		290 +0.0% 5.69 US$1,650
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
295 +0.0%
5.69
US$1,679 		295 +0.0% 5.69 US$1,679
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
300 +0.0%
5.67
US$1,701 		300 +0.0% 5.67 US$1,701
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
341 +0.0%
5.69
US$1,940 		341 +0.0% 5.69 US$1,940
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
366 +0.0%
5.69
US$2,083 		366 +0.0% 5.69 US$2,083
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
375 +0.0%
5.69
US$2,134 		375 +0.0% 5.69 US$2,134
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
600 +0.0%
5.65
US$3,390 		600 +0.0% 5.65 US$3,390
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
721 +0.0%
5.66
US$4,081 		721 +0.0% 5.66 US$4,081
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
901 +0.0%
5.66
US$5,100 		901 +0.0% 5.66 US$5,100
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
901 +0.0%
5.66
US$5,100 		901 +0.0% 5.66 US$5,100
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
951 +0.0%
5.66
US$5,383 		951 +0.0% 5.66 US$5,383
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
1,020 +0.0%
5.69
US$5,804 		1,020 +0.0% 5.69 US$5,804
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
1,233 +0.0%
5.66
US$6,979 		1,233 +0.0% 5.66 US$6,979
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
1,496 +0.0%
5.69
US$8,512 		1,496 +0.0% 5.69 US$8,512
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
1,502 +0.0%
5.65
US$8,486 		1,502 +0.0% 5.65 US$8,486
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
1,603 +0.0%
5.66
US$9,073 		1,603 +0.0% 5.66 US$9,073
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
2,063 +0.0%
5.66
US$11,677 		2,063 +0.0% 5.66 US$11,677
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
11,243 +0.1%
5.69
US$63,973 		11,243 +0.1% 5.69 US$63,973
2026-04-09 2026-04-07 B Purchase
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
566,000 +5.0%
5.69
US$3,220,540 		566,000 +5.0% 5.69 US$3,220,540
2026-03-09 2026-03-05 B Purchase
3.4
Jammet Nicolas

Chief Concept Officer

Executive Director
4,428 +24.4%
5.71
US$25,284 		4,428 +24.4% 5.71 US$25,284
2025-11-12 2025-11-12 B Purchase
3.4
Jammet Nicolas

Chief Concept Officer

Executive Director
8,975 +98.2%
5.57
US$49,991 		8,975 +98.2% 5.57 US$49,991
2025-11-12 2025-11-12 B Purchase
3.4
Jammet Nicolas

Chief Concept Officer

Executive Director
9,140 +inf%
5.45
US$49,813 		9,140 +inf% 5.45 US$49,813
2025-11-12 2025-11-12 B Purchase
3.4
Neman Jonathan

CHIEF EXECUTIVE OFFICER

Executive Director
179,800 +inf%
5.56
US$999,688 		179,800 +inf% 5.56 US$999,688
2025-08-19 2025-08-18 S Sale
4.0
Reback Mitch

CHIEF FINANCIAL OFFICER

Officer
11,530 -3.4%
9.19
US$105,961 		11,530 -3.4% 9.19 US$105,961
2025-08-18 2025-08-18 PrS Proposed sale
4.0
Mitch Reback

Officer

Officer
11,530
9.19
US$105,961 		11,530 9.19 US$105,961
2025-05-28 2025-05-23 B Purchase
1.4
BURROWS CLIFFORD
Non-Executive Director
19,200 +inf%
13.11
US$251,712 		19,200 +inf% 13.11 US$251,712
2025-05-19 2025-05-16 S Sale
4.0
Reback Mitch

CHIEF FINANCIAL OFFICER

Officer
10,088 -2.9%
15.23
US$153,640 		10,088 -2.9% 15.23 US$153,640
2025-05-16 2025-05-16 PrS Proposed sale
4.0
Mitch Reback

Officer

Officer
10,088
15.23
US$153,640 		10,088 15.23 US$153,640
2025-04-16 2025-04-15 PlS Planned sale
4.0
Reback Mitch

CHIEF FINANCIAL OFFICER

Officer
4,000 -1.1%
21.07
US$84,280 		4,000 -1.1% 21.07 US$84,280
2025-04-15 2025-04-15 PrS Proposed sale
4.0
MITCH REBACK

Officer

Officer
12,000
21.10
US$253,200 		12,000 21.10 US$253,200
2025-03-18 2025-03-17 S Sale
3.3
Williams Rossann

CHIEF OPERATING OFFICER

Officer
4,977 -5.0%
23.80
US$118,453 		4,977 -5.0% 23.80 US$118,453
2025-03-18 2025-03-17 S Sale
3.4
Jammet Nicolas

Chief Concept Officer

Executive Director
2,123 -0.1%
23.80
US$50,527 		2,123 -0.1% 23.80 US$50,527
2025-03-18 2025-03-17 S Sale
3.4
Neman Jonathan

CHIEF EXECUTIVE OFFICER

Executive Director
5,717 -0.3%
23.80
US$136,065 		5,717 -0.3% 23.80 US$136,065
2025-03-18 2025-03-17 PlS Planned sale
4.0
Reback Mitch

CHIEF FINANCIAL OFFICER

Officer
4,000 -1.1%
23.88
US$95,520 		4,000 -1.1% 23.88 US$95,520
2025-03-18 2025-03-17 S Sale
4.0
Reback Mitch

CHIEF FINANCIAL OFFICER

Officer
4,109 -1.2%
23.80
US$97,794 		4,109 -1.2% 23.80 US$97,794
2025-03-18 2025-03-17 S Sale
3.4
Ru Nathaniel
Non-Executive Director
2,123 -0.1%
23.80
US$50,527 		2,123 -0.1% 23.80 US$50,527
2025-03-17 2025-03-17 PrS Proposed sale
3.3
Rossann Williams

Officer

Officer
4,977
23.50
US$116,960 		4,977 23.50 US$116,960
2025-03-17 2025-03-17 PrS Proposed sale
3.3
Nicolas Jammet

Officer; Director

Executive Director
4,977
23.50
US$116,960 		4,977 23.50 US$116,960
2025-03-17 2025-03-17 PrS Proposed sale
4.0
Mitch Reback

Officer

Officer
4,109
23.50
US$96,562 		4,109 23.50 US$96,562
2025-03-17 2025-03-17 PrS Proposed sale
3.4
Nicolas Jammet

Officer; Director

Executive Director
2,123
23.50
US$49,890 		2,123 23.50 US$49,890
2025-03-17 2025-03-17 PrS Proposed sale
3.4
Nathaniel Ru

Officer; Director

Executive Director
2,123
23.50
US$49,890 		2,123 23.50 US$49,890
2025-03-17 2025-03-17 PrS Proposed sale
3.4
Jonathan Neman

Officer; Director

Executive Director
5,717
23.50
US$134,340 		5,717 23.50 US$134,340
2025-03-12 2025-03-10 PlS Planned sale
3.4
Neman Jonathan

CHIEF EXECUTIVE OFFICER

Executive Director
7,400 -100.0%
25.05
US$185,370 		7,400 -100.0% 25.05 US$185,370
2025-03-12 2025-03-10 PlS Planned sale
3.4
Ru Nathaniel
Non-Executive Director
7,400 -100.0%
25.05
US$185,370 		7,400 -100.0% 25.05 US$185,370
2025-03-12 2025-03-10 PlS Planned sale
3.4
Jammet Nicolas

Chief Concept Officer

Executive Director
7,400 -100.0%
25.05
US$185,370 		7,400 -100.0% 25.05 US$185,370
2025-03-10 2025-03-10 PrS Proposed sale
3.4
Jonathan Neman

Officer; Director

Executive Director
185,872
23.50
US$4,367,992 		185,872 23.50 US$4,367,992
2025-03-10 2025-03-10 PrS Proposed sale
3.4
Nicolas Jammet

Officer; Director

Executive Director
186,577
23.50
US$4,384,559 		186,577 23.50 US$4,384,559
2025-03-10 2025-03-10 PrS Proposed sale
3.4
Nathaniel Espinoza Ru

Officer; Director

Executive Director
183,282
23.50
US$4,307,127 		183,282 23.50 US$4,307,127
2025-02-19 2025-02-18 S Sale
4.0
Reback Mitch

CHIEF FINANCIAL OFFICER

Officer
6,926 -2.0%
27.18
US$188,249 		6,926 -2.0% 27.18 US$188,249
2025-02-19 2025-02-18 PlS Planned sale
4.0
Reback Mitch

CHIEF FINANCIAL OFFICER

Officer
200 -0.1%
26.96
US$5,392 		200 -0.1% 26.96 US$5,392
2025-02-19 2025-02-18 PlS Planned sale
4.0
Reback Mitch

CHIEF FINANCIAL OFFICER

Officer
200 -0.1%
25.73
US$5,146 		200 -0.1% 25.73 US$5,146
2025-02-19 2025-02-18 PlS Planned sale
4.0
Reback Mitch

CHIEF FINANCIAL OFFICER

Officer
3,600 -1.0%
25.00
US$90,000 		3,600 -1.0% 25.00 US$90,000
2025-02-18 2025-02-18 PrS Proposed sale
4.0
Mitch Reback

Officer

Officer
6,926
27.18
US$188,249 		6,926 27.18 US$188,249
2025-01-17 2025-01-15 PlS Planned sale
4.0
Reback Mitch

CHIEF FINANCIAL OFFICER

Officer
1,600 -0.5%
33.99
US$54,384 		1,600 -0.5% 33.99 US$54,384
2025-01-17 2025-01-15 PlS Planned sale
4.0
Reback Mitch

CHIEF FINANCIAL OFFICER

Officer
6,400 -1.8%
32.92
US$210,688 		6,400 -1.8% 32.92 US$210,688
2025-01-15 2025-01-15 PrS Proposed sale
4.0
MITCHELL C REBACK

Officer

Officer
24,000
32.74
US$785,760 		24,000 32.74 US$785,760
2024-12-16 2024-12-13 S Sale
3.4
Neman Jonathan

CHIEF EXECUTIVE OFFICER

Executive Director
170,199 -8.8%
37.73
US$6,421,608 		170,199 -8.8% 37.73 US$6,421,608
2024-12-16 2024-12-13 S Sale
3.4
Ru Nathaniel

Chief Brand Officer

Executive Director
170,199 -8.7%
37.73
US$6,421,608 		170,199 -8.7% 37.73 US$6,421,608
2024-12-16 2024-12-13 S Sale
3.4
Jammet Nicolas

Chief Concept Officer

Executive Director
170,199 -8.8%
37.73
US$6,421,608 		170,199 -8.8% 37.73 US$6,421,608
2024-12-13 2024-12-13 PrS Proposed sale
3.4
Nathaniel Ru

Director; Officer

Executive Director
170,199
35.76
US$6,086,050 		170,199 35.76 US$6,086,050
2024-12-13 2024-12-13 PrS Proposed sale
3.4
Nicolas Jammet

Director; Officer

Executive Director
170,199
35.76
US$6,086,077 		170,199 35.76 US$6,086,077
2024-12-13 2024-12-13 PrS Proposed sale
3.4
Jonathan Neman

Director; Officer

Executive Director
170,199
35.76
US$6,086,088 		170,199 35.76 US$6,086,088
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