30% off. Use code SUMMERSALE30 at checkout for 30% off for 12 months on Plus, Pro and Premium subscriptions. Subscribe now
United States Software & IT Services

Soho House & Co Inc (SHCO)

Track

The most recent insider trading activity occurred on January 29, 2026. Significant transactions include a large buy by Popstefanov Gjorgi and a substantial sell by GOLDMAN SACHS GROUP INC. Other notable transactions involve sales by Chief Operating Officer Collins Thomas and Chief Executive Officer Carnie Andrew in late 2025.
Stock chart
Ticker: SHCO Exchange: NYS
Preparing chart...
Download chart Copy chart image Copy link Share to X Share


Subscribe to get access to the transaction volume chart and in-chart transaction details
• Purchase • Sale • Planned purchase • Planned sale Net purchase Net sale Activity signal Earnings
Top insiders
Trades
Popstefanov Gjorgi
1 purchase — total 99,999,999 USD
Buy 29 Jan 2026
Value US$3,637,738.30 | Price 190.61 | Shares 95,264
Sale 29 Jan 2026
Value US$2,044,891.35 | Price 300.48 | Shares 81,237
Sale 29 Jan 2026
Value US$1,055,337.87 | Price 38.30 | Shares 74,282
Sale 5 Dec 2025
Value US$108,634.04 | Price 8.83 | Shares 12,302
Sale 1 Dec 2025
Value US$96,336.39 | Price 8.83 | Shares 10,910
Proposed sale 26 Nov 2025
Value US$212,036.26 | Price 8.81 | Shares 24,068
Proposed sale 25 Aug 2025
Value US$1,496,000.00 | Price 8.80 | Shares 170,000
Sale 22 Jul 2025
Value US$637,750.00 | Price 6.38 | Shares 100,000
Sale 21 Jul 2025
Value US$591,046.75 | Price 6.61 | Shares 89,436
Proposed sale 21 Jul 2025
Value US$1,292,160.00 | Price 6.73 | Shares 192,000
Sale 27 Dec 2024
Value US$3,462.11 | Price 7.38 | Shares 469
Sale 24 Dec 2024
Value US$163,609.64 | Price 7.19 | Shares 22,771
Proposed sale 24 Dec 2024
Value US$171,178.84 | Price 7.07 | Shares 24,212
Sale 4 Sep 2024
Value US$6,989.86 | Price 5.50 | Shares 1,271
Sale 3 Sep 2024
Value US$123,104.59 | Price 5.74 | Shares 21,461
Sale 27 Aug 2024
Value US$52,077.90 | Price 6.09 | Shares 8,557
Sale 23 Aug 2024
Value US$195,060.45 | Price 6.03 | Shares 32,336
Proposed sale 23 Aug 2024
Value US$392,040.00 | Price 5.94 | Shares 66,000
Sale 30 Jul 2024
Value US$10.10 | Price 5.05 | Shares 2
Sale 29 Jul 2024
Value US$19,877.76 | Price 5.14 | Shares 3,869
Sale 26 Jul 2024
Value US$114,425.08 | Price 5.08 | Shares 22,510
Sale 25 Jul 2024
Value US$200,300.90 | Price 5.20 | Shares 38,532
Sale 24 Jul 2024
Value US$132,729.38 | Price 5.44 | Shares 24,410
Sale 23 Jul 2024
Value US$183,435.36 | Price 5.64 | Shares 32,524
Sale 22 Jul 2024
Value US$255,583.54 | Price 5.61 | Shares 45,561
Sale 19 Jul 2024
Value US$129,820.66 | Price 5.77 | Shares 22,509
Proposed sale 19 Jul 2024
Value US$1,148,160.00 | Price 5.98 | Shares 192,000
Buy 20 Jun 2024
Value US$2,670.00 | Price 5.34 | Shares 500
Buy 15 Sep 2023
Value US$14,286.00 | Price 7.14 | Shares 2,000
Sale 1 Sep 2023
Value US$3,051.18 | Price 6.74 | Shares 453
Sale 31 Aug 2023
Value US$150,154.83 | Price 6.75 | Shares 22,260
Proposed sale 31 Aug 2023
Value US$155,335.00 | Price 6.61 | Shares 23,500
Sale 3 Aug 2023
Value US$489.84 | Price 6.28 | Shares 78
Sale 2 Aug 2023
Value US$23,182.66 | Price 6.10 | Shares 3,800
Sale 1 Aug 2023
Value US$196,977.64 | Price 6.05 | Shares 32,540
Sale 31 Jul 2023
Value US$127,358.55 | Price 5.83 | Shares 21,860
Sale 28 Jul 2023
Value US$104,269.49 | Price 5.76 | Shares 18,108
Sale 27 Jul 2023
Value US$80,155.50 | Price 5.66 | Shares 14,162
Sale 26 Jul 2023
Value US$102,322.73 | Price 5.61 | Shares 18,227
Sale 25 Jul 2023
Value US$108,414.90 | Price 5.48 | Shares 19,800
Sale 24 Jul 2023
Value US$82,208.93 | Price 5.44 | Shares 15,100
Sale 21 Jul 2023
Value US$63,598.01 | Price 5.36 | Shares 11,858
Sale 20 Jul 2023
Value US$74,705.03 | Price 5.30 | Shares 14,107
Sale 19 Jul 2023
Value US$108,983.65 | Price 5.39 | Shares 20,238
Proposed sale 19 Jul 2023
Value US$1,041,660.00 | Price 5.40 | Shares 192,900
Buy 24 May 2023
Value US$19,955.65 | Price 6.14 | Shares 3,250
Buy 23 May 2023
Value US$11,104.57 | Price 6.53 | Shares 1,700
Buy 19 May 2023
Value US$38,574.36 | Price 7.14 | Shares 5,400
Buy 17 Mar 2023
Value US$19,896.00 | Price 6.63 | Shares 3,000
Buy 16 Mar 2023
Value US$18,056.66 | Price 6.22 | Shares 2,903
Buy 15 Mar 2023
Value US$12,061.80 | Price 6.03 | Shares 2,000
Buy 13 Mar 2023
Value US$37,616.15 | Price 6.84 | Shares 5,500
Buy 23 Dec 2022
Value US$719,960.00 | Price 3.60 | Shares 200,000
Buy 22 Dec 2022
Value US$214,060.37 | Price 3.58 | Shares 59,740
Buy 21 Dec 2022
Value US$183,930.00 | Price 3.68 | Shares 50,000
Buy 9 Dec 2022
Value US$408,780.00 | Price 4.09 | Shares 100,000
Buy 8 Dec 2022
Value US$1,378,843.77 | Price 3.86 | Shares 356,936
Buy 7 Dec 2022
Value US$29,147.20 | Price 3.64 | Shares 8,000
Buy 22 Nov 2022
Value US$766.00 | Price 3.83 | Shares 200
Buy 21 Nov 2022
Value US$90,958.80 | Price 3.96 | Shares 22,981
Sale 27 Jul 2022
Value US$12.90 | Price 6.45 | Shares 2
Sale 26 Jul 2022
Value US$28,155.73 | Price 6.51 | Shares 4,324
Sale 26 Jul 2022
Value US$112,622.90 | Price 6.51 | Shares 17,296
Sale 25 Jul 2022
Value US$40,626.39 | Price 6.67 | Shares 6,090
Sale 25 Jul 2022
Value US$162,505.56 | Price 6.67 | Shares 24,360
Sale 22 Jul 2022
Value US$58,052.31 | Price 6.70 | Shares 8,660
Sale 22 Jul 2022
Value US$232,209.24 | Price 6.70 | Shares 34,640
Sale 21 Jul 2022
Value US$55,270.64 | Price 6.86 | Shares 8,060
Sale 21 Jul 2022
Value US$221,082.58 | Price 6.86 | Shares 32,240
Sale 20 Jul 2022
Value US$90,472.67 | Price 7.04 | Shares 12,860
Sale 20 Jul 2022
Value US$361,890.69 | Price 7.04 | Shares 51,440
Sale 19 Jul 2022
Value US$60,514.58 | Price 6.96 | Shares 8,693
Sale 19 Jul 2022
Value US$242,051.36 | Price 6.96 | Shares 34,771
Buy 16 Jun 2022
Value US$60,329.36 | Price 6.63 | Shares 9,100
Sale 26 Jan 2022
Value US$1,830.89 | Price 9.44 | Shares 194
Abbreviations B: Buy, S: Sell, PP: Planned purchase, PlS: Planned sale, PrS: Proposed sale, O: Option / Other
Notification date Transaction date B/S Transaction type Insider and/or position Nb. shares
Price
Value 		Number of shares Price Value Details
2026-02-02 2026-01-29 B Purchase
Popstefanov Gjorgi
Non-Executive Director
95,264 +10.8%
190.61
US$3,637,738 		95,264 +10.8% 190.61 US$3,637,738
2026-02-02 2026-01-29 S Sale
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
81,237 +13.6%
300.48
US$2,044,891 		81,237 +13.6% 300.48 US$2,044,891
2026-02-02 2026-01-29 S Sale
2.5
GOLDMAN SACHS GROUP INC
Large shareholder
74,282 -42.0%
38.30
US$1,055,338 		74,282 -42.0% 38.30 US$1,055,338
2025-12-08 2025-12-05 S Sale
2.7
Collins Thomas

Chief Operating Officer

Officer
12,302 -17.2%
8.83
US$108,634 		12,302 -17.2% 8.83 US$108,634
2025-12-03 2025-12-01 S Sale
2.7
Collins Thomas

Chief Operating Officer

Officer
10,910 -19.4%
8.83
US$96,336 		10,910 -19.4% 8.83 US$96,336
2025-11-28 2025-11-26 PrS Proposed sale
2.7
Collins Thomas

Officer

Officer
24,068
8.81
US$212,036 		24,068 8.81 US$212,036
2025-08-25 2025-08-25 PrS Proposed sale
2.9
Allen Thomas Glassbrooke

Former Officer

Officer
170,000
8.80
US$1,496,000 		170,000 8.80 US$1,496,000
2025-07-22 2025-07-22 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
100,000 -8.3%
6.38
US$637,750 		100,000 -8.3% 6.38 US$637,750
2025-07-22 2025-07-21 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
89,436 -6.9%
6.61
US$591,047 		89,436 -6.9% 6.61 US$591,047
2025-07-21 2025-07-21 PrS Proposed sale
2.6
Carnie Andrew

Officer; Director

Executive Director
192,000
6.73
US$1,292,160 		192,000 6.73 US$1,292,160
2024-12-27 2024-12-27 S Sale
2.7
Collins Thomas

Chief Operating Officer

Officer
469 -1.4%
7.38
US$3,462 		469 -1.4% 7.38 US$3,462
2024-12-27 2024-12-24 S Sale
2.7
Collins Thomas

Chief Operating Officer

Officer
22,771 -40.3%
7.19
US$163,610 		22,771 -40.3% 7.19 US$163,610
2024-12-23 2024-12-24 PrS Proposed sale
2.7
Collins Thomas

Officer

Officer
24,212
7.07
US$171,179 		24,212 7.07 US$171,179
2024-09-04 2024-09-04 S Sale
2.9
Allen Thomas Glassbrooke

Chief Financial Officer

Officer
1,271 -1.1%
5.50
US$6,990 		1,271 -1.1% 5.50 US$6,990
2024-09-04 2024-09-03 S Sale
2.9
Allen Thomas Glassbrooke

Chief Financial Officer

Officer
21,461 -15.2%
5.74
US$123,105 		21,461 -15.2% 5.74 US$123,105
2024-08-27 2024-08-27 S Sale
2.9
Allen Thomas Glassbrooke

Chief Financial Officer

Officer
8,557 -8.9%
6.09
US$52,078 		8,557 -8.9% 6.09 US$52,078
2024-08-27 2024-08-23 S Sale
2.9
Allen Thomas Glassbrooke

Chief Financial Officer

Officer
32,336 -25.3%
6.03
US$195,060 		32,336 -25.3% 6.03 US$195,060
2024-08-22 2024-08-23 PrS Proposed sale
2.9
Allen Thomas Glassbrooke

Officer

Officer
66,000
5.94
US$392,040 		66,000 5.94 US$392,040
2024-07-30 2024-07-30 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
2 -0.0%
5.05
US$10 		2 -0.0% 5.05 US$10
2024-07-30 2024-07-29 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
3,869 -0.4%
5.14
US$19,878 		3,869 -0.4% 5.14 US$19,878
2024-07-29 2024-07-26 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
22,510 -2.5%
5.08
US$114,425 		22,510 -2.5% 5.08 US$114,425
2024-07-29 2024-07-25 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
38,532 -4.0%
5.20
US$200,301 		38,532 -4.0% 5.20 US$200,301
2024-07-25 2024-07-24 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
24,410 -2.5%
5.44
US$132,729 		24,410 -2.5% 5.44 US$132,729
2024-07-25 2024-07-23 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
32,524 -3.2%
5.64
US$183,435 		32,524 -3.2% 5.64 US$183,435
2024-07-23 2024-07-22 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
45,561 -4.3%
5.61
US$255,584 		45,561 -4.3% 5.61 US$255,584
2024-07-23 2024-07-19 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
22,509 -2.1%
5.77
US$129,821 		22,509 -2.1% 5.77 US$129,821
2024-07-18 2024-07-19 PrS Proposed sale
2.6
Carnie Andrew

Officer; Director

Executive Director
192,000
5.98
US$1,148,160 		192,000 5.98 US$1,148,160
2024-06-24 2024-06-20 B Purchase
2.7
Jackson Yusef
Non-Executive Director
500 +0.9%
5.34
US$2,670 		500 +0.9% 5.34 US$2,670
2023-09-20 2023-09-15 B Purchase
2.7
Jackson Yusef
Non-Executive Director
2,000 +3.4%
7.14
US$14,286 		2,000 +3.4% 7.14 US$14,286
2023-09-05 2023-09-01 S Sale
2.9
Allen Thomas Glassbrooke

Chief Financial Officer

Officer
453 -1.4%
6.74
US$3,051 		453 -1.4% 6.74 US$3,051
2023-09-05 2023-08-31 S Sale
2.9
Allen Thomas Glassbrooke

Chief Financial Officer

Officer
22,260 -41.3%
6.75
US$150,155 		22,260 -41.3% 6.75 US$150,155
2023-08-31 2023-08-31 PrS Proposed sale
2.9
Allen Thomas Glassbrooke

Officer

Officer
23,500
6.61
US$155,335 		23,500 6.61 US$155,335
2023-08-04 2023-08-03 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
78 -0.0%
6.28
US$490 		78 -0.0% 6.28 US$490
2023-08-04 2023-08-02 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
3,800 -0.6%
6.10
US$23,183 		3,800 -0.6% 6.10 US$23,183
2023-08-02 2023-08-01 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
32,540 -4.5%
6.05
US$196,978 		32,540 -4.5% 6.05 US$196,978
2023-08-02 2023-07-31 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
21,860 -3.0%
5.83
US$127,359 		21,860 -3.0% 5.83 US$127,359
2023-07-31 2023-07-28 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
18,108 -2.4%
5.76
US$104,269 		18,108 -2.4% 5.76 US$104,269
2023-07-31 2023-07-27 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
14,162 -1.8%
5.66
US$80,156 		14,162 -1.8% 5.66 US$80,156
2023-07-27 2023-07-26 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
18,227 -2.3%
5.61
US$102,323 		18,227 -2.3% 5.61 US$102,323
2023-07-27 2023-07-25 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
19,800 -2.4%
5.48
US$108,415 		19,800 -2.4% 5.48 US$108,415
2023-07-25 2023-07-24 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
15,100 -1.8%
5.44
US$82,209 		15,100 -1.8% 5.44 US$82,209
2023-07-25 2023-07-21 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
11,858 -1.4%
5.36
US$63,598 		11,858 -1.4% 5.36 US$63,598
2023-07-21 2023-07-20 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
14,107 -1.7%
5.30
US$74,705 		14,107 -1.7% 5.30 US$74,705
2023-07-21 2023-07-19 S Sale
2.6
Carnie Andrew

Chief Executive Officer

Executive Director
20,238 -2.3%
5.39
US$108,984 		20,238 -2.3% 5.39 US$108,984
2023-07-19 2023-07-19 PrS Proposed sale
2.6
Carnie Andrew

Officer; Director

Executive Director
192,900
5.40
US$1,041,660 		192,900 5.40 US$1,041,660
2023-05-25 2023-05-24 B Purchase
4.1
Caring Richard

See Remarks

Non-Executive Director Large shareholder
3,250 +0.9%
6.14
US$19,956 		3,250 +0.9% 6.14 US$19,956
2023-05-25 2023-05-23 B Purchase
4.1
Caring Richard

See Remarks

Non-Executive Director Large shareholder
1,700 +0.5%
6.53
US$11,105 		1,700 +0.5% 6.53 US$11,105
2023-05-23 2023-05-19 B Purchase
4.1
Caring Richard

See Remarks

Non-Executive Director Large shareholder
5,400 +1.5%
7.14
US$38,574 		5,400 +1.5% 7.14 US$38,574
2023-03-21 2023-03-17 B Purchase
4.1
Caring Richard

See Remarks

Non-Executive Director Large shareholder
3,000 +0.8%
6.63
US$19,896 		3,000 +0.8% 6.63 US$19,896
2023-03-17 2023-03-16 B Purchase
4.1
Caring Richard

See Remarks

Non-Executive Director Large shareholder
2,903 +0.8%
6.22
US$18,057 		2,903 +0.8% 6.22 US$18,057
2023-03-17 2023-03-15 B Purchase
4.1
Caring Richard

See Remarks

Non-Executive Director Large shareholder
2,000 +0.6%
6.03
US$12,062 		2,000 +0.6% 6.03 US$12,062
2023-03-15 2023-03-13 B Purchase
4.1
Caring Richard

See Remarks

Non-Executive Director Large shareholder
5,500 +1.6%
6.84
US$37,616 		5,500 +1.6% 6.84 US$37,616
2022-12-28 2022-12-23 B Purchase
4.1
Caring Richard

See Remarks

Non-Executive Director Large shareholder
200,000 +133.3%
3.60
US$719,960 		200,000 +133.3% 3.60 US$719,960
2022-12-23 2022-12-22 B Purchase
4.1
Caring Richard

See Remarks

Non-Executive Director Large shareholder
59,740 +66.2%
3.58
US$214,060 		59,740 +66.2% 3.58 US$214,060
2022-12-23 2022-12-21 B Purchase
4.1
Caring Richard

See Remarks

Non-Executive Director Large shareholder
50,000 +124.1%
3.68
US$183,930 		50,000 +124.1% 3.68 US$183,930
2022-12-12 2022-12-09 B Purchase
3.8
EIN MARK
Non-Executive Director
100,000 +19.2%
4.09
US$408,780 		100,000 +19.2% 4.09 US$408,780
2022-12-12 2022-12-08 B Purchase
3.8
EIN MARK
Non-Executive Director
356,936 +217.0%
3.86
US$1,378,844 		356,936 +217.0% 3.86 US$1,378,844
2022-12-09 2022-12-07 B Purchase
4.1
Caring Richard

See Remarks

Non-Executive Director Large shareholder
8,000 +24.8%
3.64
US$29,147 		8,000 +24.8% 3.64 US$29,147
2022-11-23 2022-11-22 B Purchase
4.1
Caring Richard

See Remarks

Non-Executive Director Large shareholder
200 +0.6%
3.83
US$766 		200 +0.6% 3.83 US$766
2022-11-23 2022-11-21 B Purchase
4.1
Caring Richard

See Remarks

Non-Executive Director Large shareholder
22,981 +252.5%
3.96
US$90,959 		22,981 +252.5% 3.96 US$90,959
2022-07-27 2022-07-27 S Sale
2.6
Carnie Andrew

President

Executive Director
2 -0.0%
6.45
US$13 		2 -0.0% 6.45 US$13
2022-07-27 2022-07-26 S Sale
3.7
Kuczmarski Martin

Chief Operating Officer

Officer
4,324 -0.7%
6.51
US$28,156 		4,324 -0.7% 6.51 US$28,156
2022-07-27 2022-07-26 S Sale
2.6
Carnie Andrew

President

Executive Director
17,296 -1.0%
6.51
US$112,623 		17,296 -1.0% 6.51 US$112,623
2022-07-27 2022-07-25 S Sale
3.7
Kuczmarski Martin

Chief Operating Officer

Officer
6,090 -0.9%
6.67
US$40,626 		6,090 -0.9% 6.67 US$40,626
2022-07-27 2022-07-25 S Sale
2.6
Carnie Andrew

President

Executive Director
24,360 -1.4%
6.67
US$162,506 		24,360 -1.4% 6.67 US$162,506
2022-07-25 2022-07-22 S Sale
3.7
Kuczmarski Martin

Chief Operating Officer

Officer
8,660 -1.3%
6.70
US$58,052 		8,660 -1.3% 6.70 US$58,052
2022-07-25 2022-07-22 S Sale
2.6
Carnie Andrew

President

Executive Director
34,640 -2.0%
6.70
US$232,209 		34,640 -2.0% 6.70 US$232,209
2022-07-25 2022-07-21 S Sale
3.7
Kuczmarski Martin

Chief Operating Officer

Officer
8,060 -1.2%
6.86
US$55,271 		8,060 -1.2% 6.86 US$55,271
2022-07-25 2022-07-21 S Sale
2.6
Carnie Andrew

President

Executive Director
32,240 -1.8%
6.86
US$221,083 		32,240 -1.8% 6.86 US$221,083
2022-07-21 2022-07-20 S Sale
3.7
Kuczmarski Martin

Chief Operating Officer

Officer
12,860 -1.9%
7.04
US$90,473 		12,860 -1.9% 7.04 US$90,473
2022-07-21 2022-07-20 S Sale
2.6
Carnie Andrew

President

Executive Director
51,440 -2.8%
7.04
US$361,891 		51,440 -2.8% 7.04 US$361,891
2022-07-21 2022-07-19 S Sale
3.7
Kuczmarski Martin

Chief Operating Officer

Officer
8,693 -1.3%
6.96
US$60,515 		8,693 -1.3% 6.96 US$60,515
2022-07-21 2022-07-19 S Sale
2.6
Carnie Andrew

President

Executive Director
34,771 -1.9%
6.96
US$242,051 		34,771 -1.9% 6.96 US$242,051
2022-11-23 2022-06-16 B Purchase
4.1
Caring Richard

See Remarks

Non-Executive Director Large shareholder
9,100 +inf%
6.63
US$60,329 		9,100 +inf% 6.63 US$60,329
2022-01-27 2022-01-26 S Sale
3.4
Afzal Humera

Chief Financial Officer

Officer
194 -1.8%
9.44
US$1,831 		194 -1.8% 9.44 US$1,831
Explore more

More insider trading research around Soho House & Co Inc

More insider trades in United States
Similar Technology companies with insider activity
More Software & IT Services companies with insider activity
More Software & IT Services companies with insider activity
Insider trading in North America