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Card Factory PLC (CARD)

Over the last 90 days, Card Factory PLC has seen net insider selling totaling £286,825, with executives selling £297,591. Notable transactions include multiple sales by CEO Darcy Willson-Rymer and CFO Matthias Seeger, partially offset by a small purchase by Director Pam Powell. The stock has experienced a 3.4% price increase in the same period.
Stock chart
Ticker: CARD Exchange: LSE


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Purchase Sale Planned purchase Planned sale Net purchase Net sale Activity signal Earnings
Top insiders
Trades
Darcy Willson-Rymer
Chief Executive Officer
1 sale — total 100,000 GBP
Sale 15 Jun 2026
Value £3,860,850.56 | Price 465.21 | Shares 46,533
Sale 26 May 2026
Value £2,941,241.99 | Price 161.20 | Shares 70,790
Sale 26 May 2026
Value £72,870.22 | Price 0.72 | Shares 101,038
Buy 14 May 2026
Value £7,960.02 | Price 0.67 | Shares 11,853
Sale 12 May 2026
Value £60,856.68 | Price 0.66 | Shares 91,998
Buy 22 Dec 2025
Value £5,243.10 | Price 0.70 | Shares 7,500
Buy 16 Dec 2025
Value £15,241.99 | Price 0.71 | Shares 21,500
Buy 16 Dec 2025
Value £39,870.32 | Price 0.70 | Shares 56,718
Buy 16 Dec 2025
Value £9,999.76 | Price 0.72 | Shares 13,852
Buy 30 Dec 2024
Value £4,954.58 | Price 0.97 | Shares 5,109
Buy 11 Dec 2024
Value £49,736.58 | Price 1.00 | Shares 49,529
Buy 5 Dec 2024
Value £19,999.95 | Price 0.94 | Shares 21,244
Buy 1 Oct 2024
Value £4,937.58 | Price 1.04 | Shares 4,766
Buy 24 Jun 2024
Value £37,500.06 | Price 0.96 | Shares 39,226
Sale 14 Jun 2024
Value £109,011.92 | Price 0.90 | Shares 121,319
Buy 3 Jun 2024
Value £89,551.84 | Price 0.97 | Shares 92,371
Buy 8 Jun 2023
Value £79,104.47 | Price 0.90 | Shares 87,565
Buy 1 Aug 2022
Value £41,999.88 | Price 0.54 | Shares 78,383
Sale 29 Jul 2022
Value £3,462.74 | Price 0.52 | Shares 6,704
Sale 16 May 2022
Value £20,131.91 | Price 0.64 | Shares 31,530
Abbreviations B: Buy, S: Sell, PP: Planned purchase, PlS: Planned sale, PrS: Proposed sale, O: Option / Other
Notification date Transaction date B/S Transaction type Insider and/or position Nb. shares
Price
Value
Number of shares Price Value Details
2026-06-15 2026-06-15 S Sale

Chief Executive Officer

Officer
46,533
465.21
£3,860,851
46,533 465.21 £3,860,851
2026-05-26 2026-05-26 S Sale

Chief Financial Officer

Officer
70,790
161.20
£2,941,242
70,790 161.20 £2,941,242
2026-05-26 2026-05-26 S Sale

Chief Executive Officer

Officer
55,590
433.64
£4,897,225
55,590 433.64 £4,897,225
2026-05-14 2026-05-14 B Purchase

Senior Independent Non-Executive Director

Non-Executive Director
11,853
0.67
£7,960
11,853 0.67 £7,960
2026-05-12 2026-05-12 S Sale

Chief Executive Officer

Officer
91,998
0.66
£60,857
91,998 0.66 £60,857
2025-12-22 2025-12-22 B Purchase

Independent Non-Executive Director

Non-Executive Director
7,500
0.70
£5,243
7,500 0.70 £5,243
2025-12-17 2025-12-16 B Purchase

CFO

Officer
21,500
0.71
£15,242
21,500 0.71 £15,242
2025-12-17 2025-12-16 B Purchase

CEO

Officer
56,718
0.70
£39,870
56,718 0.70 £39,870
2025-12-17 2025-12-16 B Purchase

Independent Non-Executive Director

Non-Executive Director
13,852
0.72
£10,000
13,852 0.72 £10,000
2024-12-30 2024-12-30 B Purchase

Senior Independent Non-Executive Director

Non-Executive Director
5,109
0.97
£4,955
5,109 0.97 £4,955
2024-12-11 2024-12-11 B Purchase

CEO

Officer
49,529
1.00
£49,737
49,529 1.00 £49,737
2024-12-05 2024-12-05 B Purchase

CFO

Officer
21,244
0.94
£20,000
21,244 0.94 £20,000
2024-10-03 2024-10-01 B Purchase

Senior Independent Non-Executive Director

Non-Executive Director
4,766
1.04
£4,938
4,766 1.04 £4,938
2024-06-25 2024-06-24 B Purchase

CFO

Officer
39,226
0.96
£37,500
39,226 0.96 £37,500
2024-06-17 2024-06-14 S Sale

Chief Executive Officer

Officer
121,319
0.90
£109,012
121,319 0.90 £109,012
2024-06-03 2024-06-03 B Purchase

CEO

Officer
92,371
0.97
£89,552
92,371 0.97 £89,552
2023-06-09 2023-06-08 B Purchase

CEO

Officer
87,565
0.90
£79,104
87,565 0.90 £79,104
2022-08-01 2022-08-01 B Purchase

Chief Financial Officer

Officer
78,383
0.54
£42,000
78,383 0.54 £42,000
2022-07-29 2022-07-29 S Sale

Chief Financial Officer

Officer
6,704
0.52
£3,463
6,704 0.52 £3,463
2022-05-16 2022-05-16 S Sale

Chief Financial Officer

Officer
31,530
0.64
£20,132
31,530 0.64 £20,132