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United States Beverages

Boston Beer Company Inc (SAM)

Track

The most recent insider trading activity occurred on November 4, 2025, with Michael Spillane selling shares valued at approximately $1.25 million. Prior to this, Annette Fritsch and Jean Michel Valette also engaged in significant sell transactions in August and March 2025, respectively. Carolyn O'Boyle has made smaller, planned sales throughout late 2024 and early 2025.
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Ticker: SAM Exchange: NYS
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• Purchase • Sale • Planned purchase • Planned sale Net purchase Net sale Activity signal Earnings
Top insiders
Trades
MICHAEL SPILLANE
Officer; Director
1 sale — total 642,043 USD
Proposed sale 4 Nov 2025
Value US$3,659,771.02 | Price 496.69 | Shares 39,597
Sale 4 Nov 2025
Value US$2,942,455.60 | Price 276.33 | Shares 16,388
Sale 4 Nov 2025
Value US$388,557.66 | Price 33.46 | Shares 73,352
Sale 8 Aug 2025
Value US$29,911.84 | Price 219.94 | Shares 136
Sale 8 Aug 2025
Value US$101,634.56 | Price 219.04 | Shares 464
Proposed sale 8 Aug 2025
Value US$131,506.68 | Price 219.18 | Shares 600
Sale 13 Mar 2025
Value US$206,307.00 | Price 229.23 | Shares 900
Sale 13 Mar 2025
Value US$593,268.00 | Price 228.18 | Shares 2,600
Proposed sale 13 Mar 2025
Value US$799,411.64 | Price 228.40 | Shares 3,500
Planned sale 2 Jan 2025
Value US$18,709.12 | Price 301.76 | Shares 62
Proposed sale 2 Jan 2025
Value US$55,796.28 | Price 299.98 | Shares 186
Planned sale 2 Dec 2024
Value US$19,606.88 | Price 316.24 | Shares 62
Planned sale 1 Nov 2024
Value US$18,149.88 | Price 292.74 | Shares 62
Planned sale 1 Oct 2024
Value US$17,909.32 | Price 288.86 | Shares 62
Proposed sale 1 Oct 2024
Value US$53,780.04 | Price 289.14 | Shares 186
Planned sale 3 Sep 2024
Value US$17,318.70 | Price 274.90 | Shares 63
Planned sale 13 Aug 2024
Value US$17,318.70 | Price 274.90 | Shares 63
Proposed sale 13 Aug 2024
Value US$33,550.02 | Price 266.27 | Shares 126
Proposed sale 28 May 2024
Value US$290,997.00 | Price 260.75 | Shares 1,116
Planned sale 1 Apr 2024
Value US$30,652.49 | Price 303.49 | Shares 101
Planned sale 1 Mar 2024
Value US$31,461.90 | Price 308.45 | Shares 102
Proposed sale 1 Mar 2024
Value US$62,552.42 | Price 308.14 | Shares 203
Planned sale 1 Feb 2024
Value US$35,773.44 | Price 350.72 | Shares 102
Planned sale 2 Jan 2024
Value US$35,172.66 | Price 344.83 | Shares 102
Planned sale 1 Dec 2023
Value US$36,199.80 | Price 354.90 | Shares 102
Sale 13 Nov 2023
Value US$34,063.92 | Price 333.96 | Shares 102
Proposed sale 13 Nov 2023
Value US$137,373.60 | Price 336.70 | Shares 408
Sale 11 Aug 2023
Value US$898,967.52 | Price 358.44 | Shares 2,508
Sale 11 Aug 2023
Value US$1,671,066.10 | Price 357.83 | Shares 4,670
Sale 11 Aug 2023
Value US$530,710.08 | Price 356.66 | Shares 1,488
Sale 11 Aug 2023
Value US$915,319.02 | Price 355.74 | Shares 2,573
Sale 11 Aug 2023
Value US$528,267.42 | Price 354.78 | Shares 1,489
Sale 11 Aug 2023
Value US$484,950.12 | Price 353.72 | Shares 1,371
Proposed sale 11 Aug 2023
Value US$5,029,295.18 | Price 356.71 | Shares 14,099
Sale 10 Aug 2023
Value US$70,204.80 | Price 365.65 | Shares 192
Sale 10 Aug 2023
Value US$77,420.28 | Price 365.19 | Shares 212
Sale 10 Aug 2023
Value US$355,894.20 | Price 363.90 | Shares 978
Sale 10 Aug 2023
Value US$775,282.23 | Price 362.79 | Shares 2,137
Sale 10 Aug 2023
Value US$1,435,944.51 | Price 361.79 | Shares 3,969
Sale 10 Aug 2023
Value US$1,617,598.62 | Price 360.91 | Shares 4,482
Sale 10 Aug 2023
Value US$334,778.29 | Price 359.59 | Shares 931
Proposed sale 10 Aug 2023
Value US$4,667,108.33 | Price 361.76 | Shares 12,901
Planned sale 28 Jul 2023
Value US$1,243,972.00 | Price 353.00 | Shares 3,524
Proposed sale 28 Jul 2023
Value US$1,104,844.48 | Price 313.52 | Shares 3,524
Sale 5 Jun 2023
Value US$1,493,004.60 | Price 342.04 | Shares 4,365
Sale 5 Jun 2023
Value US$1,493,510.92 | Price 341.14 | Shares 4,378
Sale 5 Jun 2023
Value US$337,202.94 | Price 339.58 | Shares 993
Sale 5 Jun 2023
Value US$89,799.60 | Price 340.15 | Shares 264
Proposed sale 5 Jun 2023
Value US$3,426,600.00 | Price 342.66 | Shares 10,000
Planned sale 22 May 2023
Value US$536,568.72 | Price 326.38 | Shares 1,644
Proposed sale 22 May 2023
Value US$535,237.08 | Price 325.57 | Shares 1,644
Sale 6 Mar 2023
Value US$70,041.40 | Price 318.37 | Shares 220
Sale 1 Mar 2023
Value US$206,810.44 | Price 320.14 | Shares 646
Planned sale 12 Jan 2023
Value US$17,500.00 | Price 350.00 | Shares 50
Planned sale 1 Dec 2022
Value US$19,321.50 | Price 386.43 | Shares 50
Planned sale 1 Nov 2022
Value US$18,876.00 | Price 377.52 | Shares 50
Sale 26 Oct 2022
Value US$61,183.50 | Price 407.89 | Shares 150
Sale 25 Oct 2022
Value US$124,443.00 | Price 414.81 | Shares 300
Sale 25 Oct 2022
Value US$655,678.60 | Price 414.20 | Shares 1,583
Sale 25 Oct 2022
Value US$454,432.00 | Price 413.12 | Shares 1,100
Sale 25 Oct 2022
Value US$377,776.49 | Price 411.97 | Shares 917
Sale 25 Oct 2022
Value US$287,525.00 | Price 410.75 | Shares 700
Sale 25 Oct 2022
Value US$163,792.00 | Price 409.48 | Shares 400
Planned sale 10 Oct 2022
Value US$35,350.00 | Price 350.00 | Shares 101
Sale 3 Aug 2022
Value US$95,814.23 | Price 381.73 | Shares 251
Planned sale 1 Aug 2022
Value US$161,466.00 | Price 379.92 | Shares 425
Planned sale 1 Jul 2022
Value US$129,612.25 | Price 304.97 | Shares 425
Planned sale 6 Jun 2022
Value US$146,714.25 | Price 345.21 | Shares 425
Planned sale 18 May 2022
Value US$151,190.61 | Price 349.17 | Shares 433
Planned sale 18 May 2022
Value US$48,927.00 | Price 347.00 | Shares 141
Planned sale 18 May 2022
Value US$138,116.00 | Price 345.29 | Shares 400
Planned sale 18 May 2022
Value US$103,191.00 | Price 343.97 | Shares 300
Planned sale 18 May 2022
Value US$34,060.00 | Price 340.60 | Shares 100
Planned sale 18 May 2022
Value US$101,850.00 | Price 339.50 | Shares 300
Planned sale 18 May 2022
Value US$100,679.30 | Price 337.85 | Shares 298
Abbreviations B: Buy, S: Sell, PP: Planned purchase, PlS: Planned sale, PrS: Proposed sale, O: Option / Other
Notification date Transaction date B/S Transaction type Insider and/or position Nb. shares
Price
Value 		Number of shares Price Value Details
2025-11-04 2025-11-04 PrS Proposed sale
1.6
MICHAEL SPILLANE

Officer; Director

Executive Director
39,597
496.69
US$3,659,771 		39,597 496.69 US$3,659,771
2025-11-04 2025-11-04 S Sale
1.6
Spillane Michael
Non-Executive Director
16,388 -45.9%
276.33
US$2,942,456 		16,388 -45.9% 276.33 US$2,942,456
2025-11-04 2025-11-04 S Sale
1.6
Spillane Michael
Non-Executive Director
73,352 +19.3%
33.46
US$388,558 		73,352 +19.3% 33.46 US$388,558
2025-08-11 2025-08-08 S Sale
3.0
Fritsch Annette N

VP of Product Design and R&D

Officer
136 -1.4%
219.94
US$29,912 		136 -1.4% 219.94 US$29,912
2025-08-11 2025-08-08 S Sale
3.0
Fritsch Annette N

VP of Product Design and R&D

Officer
464 -4.5%
219.04
US$101,635 		464 -4.5% 219.04 US$101,635
2025-08-08 2025-08-08 PrS Proposed sale
3.0
ANNETTE FRITSCH

Officer

Officer
600
219.18
US$131,507 		600 219.18 US$131,507
2025-03-17 2025-03-13 S Sale
2.7
VALETTE JEAN MICHEL
Non-Executive Director
900 -7.6%
229.23
US$206,307 		900 -7.6% 229.23 US$206,307
2025-03-17 2025-03-13 S Sale
2.7
VALETTE JEAN MICHEL
Non-Executive Director
2,600 -18.0%
228.18
US$593,268 		2,600 -18.0% 228.18 US$593,268
2025-03-13 2025-03-13 PrS Proposed sale
2.7
VALETTE JEAN MICHEL

Director

Non-Executive Director
3,500
228.40
US$799,412 		3,500 228.40 US$799,412
2025-01-03 2025-01-02 PlS Planned sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
62 -0.9%
301.76
US$18,709 		62 -0.9% 301.76 US$18,709
2025-01-02 2025-01-02 PrS Proposed sale
2.4
CAROLYN OBOYLE

Officer

Officer
186
299.98
US$55,796 		186 299.98 US$55,796
2024-12-03 2024-12-02 PlS Planned sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
62 -0.9%
316.24
US$19,607 		62 -0.9% 316.24 US$19,607
2024-11-04 2024-11-01 PlS Planned sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
62 -0.9%
292.74
US$18,150 		62 -0.9% 292.74 US$18,150
2024-10-02 2024-10-01 PlS Planned sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
62 -0.9%
288.86
US$17,909 		62 -0.9% 288.86 US$17,909
2024-10-01 2024-10-01 PrS Proposed sale
2.4
CAROLYN OBOYLE

Officer

Officer
186
289.14
US$53,780 		186 289.14 US$53,780
2024-09-04 2024-09-03 PlS Planned sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
63 -0.9%
274.90
US$17,319 		63 -0.9% 274.90 US$17,319
2024-08-14 2024-08-13 PlS Planned sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
63 -0.9%
274.90
US$17,319 		63 -0.9% 274.90 US$17,319
2024-08-13 2024-08-13 PrS Proposed sale
2.4
CAROLYN OBOYLE

Officer

Officer
126
266.27
US$33,550 		126 266.27 US$33,550
2024-05-28 2024-05-28 PrS Proposed sale
David Burwick

Director; Officer

Executive Director
1,116
260.75
US$290,997 		1,116 260.75 US$290,997
2024-04-02 2024-04-01 PlS Planned sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
101 -1.4%
303.49
US$30,652 		101 -1.4% 303.49 US$30,652
2024-03-04 2024-03-01 PlS Planned sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
102 -3.9%
308.45
US$31,462 		102 -3.9% 308.45 US$31,462
2024-03-01 2024-03-01 PrS Proposed sale
2.4
CAROLYN OBOYLE

Officer

Officer
203
308.14
US$62,552 		203 308.14 US$62,552
2024-02-02 2024-02-01 PlS Planned sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
102 -3.7%
350.72
US$35,773 		102 -3.7% 350.72 US$35,773
2024-01-03 2024-01-02 PlS Planned sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
102 -3.6%
344.83
US$35,173 		102 -3.6% 344.83 US$35,173
2023-12-04 2023-12-01 PlS Planned sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
102 -3.5%
354.90
US$36,200 		102 -3.5% 354.90 US$36,200
2023-11-14 2023-11-13 S Sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
102 -3.4%
333.96
US$34,064 		102 -3.4% 333.96 US$34,064
2023-11-13 2023-11-13 PrS Proposed sale
2.4
CAROLYN OBOYLE

Officer

Officer
408
336.70
US$137,374 		408 336.70 US$137,374
2023-08-14 2023-08-11 S Sale
2.4
Calagione Samuel A. III

Founder & Brewer, Dogfish Head

Officer
2,508 -3.6%
358.44
US$898,968 		2,508 -3.6% 358.44 US$898,968
2023-08-14 2023-08-11 S Sale
2.4
Calagione Samuel A. III

Founder & Brewer, Dogfish Head

Officer
4,670 -6.2%
357.83
US$1,671,066 		4,670 -6.2% 357.83 US$1,671,066
2023-08-14 2023-08-11 S Sale
2.4
Calagione Samuel A. III

Founder & Brewer, Dogfish Head

Officer
1,488 -1.9%
356.66
US$530,710 		1,488 -1.9% 356.66 US$530,710
2023-08-14 2023-08-11 S Sale
2.4
Calagione Samuel A. III

Founder & Brewer, Dogfish Head

Officer
2,573 -3.2%
355.74
US$915,319 		2,573 -3.2% 355.74 US$915,319
2023-08-14 2023-08-11 S Sale
2.4
Calagione Samuel A. III

Founder & Brewer, Dogfish Head

Officer
1,489 -1.8%
354.78
US$528,267 		1,489 -1.8% 354.78 US$528,267
2023-08-14 2023-08-11 S Sale
2.4
Calagione Samuel A. III

Founder & Brewer, Dogfish Head

Officer
1,371 -1.7%
353.72
US$484,950 		1,371 -1.7% 353.72 US$484,950
2023-08-11 2023-08-11 PrS Proposed sale
2.4
DOGFISH EAST OF THE MISSISSIPPI LP

Officer; Director

Executive Director
14,099
356.71
US$5,029,295 		14,099 356.71 US$5,029,295
2023-08-14 2023-08-10 S Sale
2.4
Calagione Samuel A. III

Founder & Brewer, Dogfish Head

Officer
192 -0.2%
365.65
US$70,205 		192 -0.2% 365.65 US$70,205
2023-08-14 2023-08-10 S Sale
2.4
Calagione Samuel A. III

Founder & Brewer, Dogfish Head

Officer
212 -0.3%
365.19
US$77,420 		212 -0.3% 365.19 US$77,420
2023-08-14 2023-08-10 S Sale
2.4
Calagione Samuel A. III

Founder & Brewer, Dogfish Head

Officer
978 -1.2%
363.90
US$355,894 		978 -1.2% 363.90 US$355,894
2023-08-14 2023-08-10 S Sale
2.4
Calagione Samuel A. III

Founder & Brewer, Dogfish Head

Officer
2,137 -2.5%
362.79
US$775,282 		2,137 -2.5% 362.79 US$775,282
2023-08-14 2023-08-10 S Sale
2.4
Calagione Samuel A. III

Founder & Brewer, Dogfish Head

Officer
3,969 -4.4%
361.79
US$1,435,945 		3,969 -4.4% 361.79 US$1,435,945
2023-08-14 2023-08-10 S Sale
2.4
Calagione Samuel A. III

Founder & Brewer, Dogfish Head

Officer
4,482 -4.8%
360.91
US$1,617,599 		4,482 -4.8% 360.91 US$1,617,599
2023-08-14 2023-08-10 S Sale
2.4
Calagione Samuel A. III

Founder & Brewer, Dogfish Head

Officer
931 -1.0%
359.59
US$334,778 		931 -1.0% 359.59 US$334,778
2023-08-10 2023-08-10 PrS Proposed sale
2.4
DOGFISH EAST OF THE MISSISSIPPI LP

Officer; Director

Executive Director
12,901
361.76
US$4,667,108 		12,901 361.76 US$4,667,108
2023-07-31 2023-07-28 PlS Planned sale
3.3
Geist John C

Chief Sales Officer

Officer
3,524 -38.7%
353.00
US$1,243,972 		3,524 -38.7% 353.00 US$1,243,972
2023-07-28 2023-07-28 PrS Proposed sale
3.3
JOHN C. GEIST

Officer

Officer
3,524
313.52
US$1,104,844 		3,524 313.52 US$1,104,844
2023-06-06 2023-06-05 S Sale
3.3
Geist John C

Chief Sales Officer

Officer
4,365 -43.9%
342.04
US$1,493,005 		4,365 -43.9% 342.04 US$1,493,005
2023-06-06 2023-06-05 S Sale
3.3
Geist John C

Chief Sales Officer

Officer
4,378 -30.6%
341.14
US$1,493,511 		4,378 -30.6% 341.14 US$1,493,511
2023-06-06 2023-06-05 S Sale
3.3
Geist John C

Chief Sales Officer

Officer
993 -6.5%
339.58
US$337,203 		993 -6.5% 339.58 US$337,203
2023-06-06 2023-06-05 S Sale
3.3
Geist John C

Chief Sales Officer

Officer
264 -1.7%
340.15
US$89,800 		264 -1.7% 340.15 US$89,800
2023-06-05 2023-06-05 PrS Proposed sale
3.3
JOHN C. GEIST

Officer

Officer
10,000
342.66
US$3,426,600 		10,000 342.66 US$3,426,600
2023-05-24 2023-05-22 PlS Planned sale
Burwick David A

President and CEO

Executive Director
1,644 -3.3%
326.38
US$536,569 		1,644 -3.3% 326.38 US$536,569
2023-05-22 2023-05-22 PrS Proposed sale
DAVE BURWICK

Officer

Officer
1,644
325.57
US$535,237 		1,644 325.57 US$535,237
2023-03-07 2023-03-06 S Sale
3.0
Fritsch Annette N

VP of Product Design and R&D

Officer
220 -13.6%
318.37
US$70,041 		220 -13.6% 318.37 US$70,041
2023-03-02 2023-03-01 S Sale
3.3
Geist John C

Chief Sales Officer

Officer
646 -10.4%
320.14
US$206,810 		646 -10.4% 320.14 US$206,810
2023-01-13 2023-01-12 PlS Planned sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
50 -2.1%
350.00
US$17,500 		50 -2.1% 350.00 US$17,500
2022-12-02 2022-12-01 PlS Planned sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
50 -2.1%
386.43
US$19,322 		50 -2.1% 386.43 US$19,322
2022-11-02 2022-11-01 PlS Planned sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
50 -2.0%
377.52
US$18,876 		50 -2.0% 377.52 US$18,876
2022-10-26 2022-10-26 S Sale
3.0
Fritsch Annette N

VP of Product Design and R&D

Officer
150 -10.5%
407.89
US$61,184 		150 -10.5% 407.89 US$61,184
2022-10-26 2022-10-25 S Sale
3.3
Geist John C

Chief Sales Officer

Officer
300 -5.9%
414.81
US$124,443 		300 -5.9% 414.81 US$124,443
2022-10-26 2022-10-25 S Sale
3.3
Geist John C

Chief Sales Officer

Officer
1,583 -23.9%
414.20
US$655,679 		1,583 -23.9% 414.20 US$655,679
2022-10-26 2022-10-25 S Sale
3.3
Geist John C

Chief Sales Officer

Officer
1,100 -14.2%
413.12
US$454,432 		1,100 -14.2% 413.12 US$454,432
2022-10-26 2022-10-25 S Sale
3.3
Geist John C

Chief Sales Officer

Officer
917 -10.6%
411.97
US$377,776 		917 -10.6% 411.97 US$377,776
2022-10-26 2022-10-25 S Sale
3.3
Geist John C

Chief Sales Officer

Officer
700 -7.5%
410.75
US$287,525 		700 -7.5% 410.75 US$287,525
2022-10-26 2022-10-25 S Sale
3.3
Geist John C

Chief Sales Officer

Officer
400 -4.1%
409.48
US$163,792 		400 -4.1% 409.48 US$163,792
2022-10-11 2022-10-10 PlS Planned sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
101 -3.9%
350.00
US$35,350 		101 -3.9% 350.00 US$35,350
2022-08-04 2022-08-03 S Sale
2.4
O'Boyle Carolyn L.

Chief People Officer

Officer
251 -8.8%
381.73
US$95,814 		251 -8.8% 381.73 US$95,814
2022-08-02 2022-08-01 PlS Planned sale
3.2
Grinnell David L.

Vice President of Brewing

Officer
425 -20.9%
379.92
US$161,466 		425 -20.9% 379.92 US$161,466
2022-07-12 2022-07-01 PlS Planned sale
3.2
Grinnell David L.

Vice President of Brewing

Officer
425 -20.9%
304.97
US$129,612 		425 -20.9% 304.97 US$129,612
2022-06-07 2022-06-06 PlS Planned sale
3.2
Grinnell David L.

Vice President of Brewing

Officer
425 -20.9%
345.21
US$146,714 		425 -20.9% 345.21 US$146,714
2022-05-19 2022-05-18 PlS Planned sale
Burwick David A

President and CEO

Executive Director
433 -1.0%
349.17
US$151,191 		433 -1.0% 349.17 US$151,191
2022-05-19 2022-05-18 PlS Planned sale
Burwick David A

President and CEO

Executive Director
141 -0.3%
347.00
US$48,927 		141 -0.3% 347.00 US$48,927
2022-05-19 2022-05-18 PlS Planned sale
Burwick David A

President and CEO

Executive Director
400 -0.9%
345.29
US$138,116 		400 -0.9% 345.29 US$138,116
2022-05-19 2022-05-18 PlS Planned sale
Burwick David A

President and CEO

Executive Director
300 -0.7%
343.97
US$103,191 		300 -0.7% 343.97 US$103,191
2022-05-19 2022-05-18 PlS Planned sale
Burwick David A

President and CEO

Executive Director
100 -0.2%
340.60
US$34,060 		100 -0.2% 340.60 US$34,060
2022-05-19 2022-05-18 PlS Planned sale
Burwick David A

President and CEO

Executive Director
300 -0.7%
339.50
US$101,850 		300 -0.7% 339.50 US$101,850
2022-05-19 2022-05-18 PlS Planned sale
Burwick David A

President and CEO

Executive Director
298 -0.7%
337.85
US$100,679 		298 -0.7% 337.85 US$100,679
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